In this episode, we sit down with two industry powerhouses: Dennis Goedheid, CEO of Casiola, and Shahar Goldboim, CEO of Boom and founder of DesignedVR, to unpack the story behind their groundbreaking new partnership.
As the vacation rental industry continues to mature, operators are finding new ways to grow that prioritize sustainability, clarity, and control. This conversation explores the revenue-sharing agreement between DesignedVR and Casiola, a creative alternative to the traditional franchise or acquisition model.
Shahar shares his decision to step away from the day-to-day operations of DesignedVR to fully focus on growing Boom, the AI-powered property management system he built with his two brothers. Dennis explains how Casiola's clear focus on hospitality and operations made them the right partner to take over and grow the DesignedVR portfolio.
Key Topics Discussed:
1️⃣ Why Shahar chose to partner rather than sell or franchise
2️⃣ How Dennis and Shahar aligned on values, leadership, and long-term vision
3️⃣ What property managers can learn about letting go to grow
4️⃣ The operational and cultural challenges of integrating a new team and brand
5️⃣ How Casiola approaches expansion without sacrificing focus
6️⃣ Why the traditional "do it all" mindset often leads to burnout in STR
7️⃣ How Dennis views focus as a competitive advantage
8️⃣ Why Shahar sees clarity as a form of leadership
9️⃣ What role AI and automation will play as Boom continues to scale
You'll also hear how Casiola is managing the integration of DesignedVR's team, technology, and properties, and why this move is about more than just operations. At its core, it's a partnership built on aligned values and a shared vision for what vacation rental businesses can become.
Connect with Shahar:
LinkedIn: https://www.linkedin.com/in/shahar-goldboim-80820b95/
Boom: https://www.boomnow.com/
Connect with Dennis:
LinkedIn: https://www.linkedin.com/in/dennisgoedheid/
Casiola: https://www.casiola.com/
Mention "Alex & Annie" when you sign up with Boom to get 50% off your onboarding fee and 1 month FREE: https://www.boomnow.com/
Get a free Growth Hack Review and P&L Evaluation when you mention “Alex & Annie” during your discovery call with the Grand Welcome team: https://calendly.com/jessica-singer-grandwelcome/intro
#vacationrentals #vacationrentalfranchising #STR
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