Episode 172: Emails, Opt-ins, SEO, and More — Marketing Strategies for Therapists [featuring Avivit Fisher]

In this episode, I speak with Avivit Fisher, the founder of REdD Strategy and an expert in marketing for therapists. We discuss the essentials of marketing funnels and strategies that can transform how therapists attract and maintain clients, especially in the constantly evolving digital landscape.

3 Key Takeaways:

1. Adapting to Changing Technology: The landscape of SEO and client attraction is significantly impacted by AI and changes in social media algorithms, making local search and online reputation more crucial than ever.
2. Email Marketing as a Powerful Tool: Email marketing is a powerful, low-cost, and low-energy tool that provides continuous engagement with your audience, helping to build trust and maintain client relationships over time.
3. Creating a Cohesive Marketing System: Developing a cohesive marketing system that utilizes platforms like Psychology Today, Google Business Profile, and LinkedIn can effectively drive traffic to your website, nurture potential clients, and convert visits into appointments.

Avivit shares actionable insights and practical steps that can help clinicians stand out in a crowded space. Whether you're a solo practitioner or running a small group practice, this episode is packed with valuable tips to enhance your marketing strategy and grow your practice.

More about Avivit:

Avivit Fisher is the founder of REdD Strategy, a consultancy specializing in equipping therapists in private practice with targeted marketing strategies. Avivit has been empowering practitioners since 2017 through strategic planning, meticulous process optimization, and effective marketing tactics aimed at attracting clients. She holds a Masters in Design Management with a focus on business sustainability and entrepreneurship.

• A Free Marketing For Therapists Guide: reddacademy.com/a-marketing-for-therapists-guide
• Website: reddstrategy.com
• LinkedIn: linkedin.com/in/reddstrategy
• YouTube: youtube.com/@AvivitFisher 
• Instagram: instagram.com/avivitfisher

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