In this episode, Patrick Casale talks with Chris and Daisy Chavers, an incredibly talented husband-and-wife duo behind Red Rabbit Tattoo, whose journey epitomizes what it means to persevere through a catastrophic disaster.
From losing their Asheville tattoo shop to Hurricane Helene, to reestablishing roots in Savannah and boldly diversifying their business, Chris and Daisy’s story is a testament to the grit behind small business ownership.
Here are 3 key takeaways:
- Adaptability Isn’t Optional—It’s Survival: Catastrophic setbacks, like natural disasters, don’t just affect businesses—they impact entire communities and personal identities. Surviving as small business owners—and eventually thriving—requires creativity, quick pivots, and a willingness to experiment with new income streams.
- The Entrepreneurial Journey is Unpredictable and Vulnerable: Daisy’s leap from tattooing to writing, and Chris’s foray into new ventures, highlight the importance of allowing yourself to evolve. Embracing vulnerability can unlock authentic creativity—and new opportunities you never expected.
- Community and Connection Are Foundations for Recovery: Even in moments of loss, leaning on your network and focusing on relationships with clients, peers, and loved ones is critical. Collective resilience carries us further than going it alone.
More about Chris and Daisy:
Chris and Daisy Chavers are a husband-and-wife duo with deep roots in the tattooing world. Chris brings decades of experience to the craft, known for his precision, bold style, and deep commitment to the art of tattooing. Daisy specializes in delicate florals, fine line work, and cosmetic and paramedical tattooing, offering everything from scar camouflage to restorative procedures.
Together, they have built a reputation for excellence, creativity, and care in every piece of work they do. Now, Daisy is expanding her creative expression beyond the tattoo studio and into the world of writing. Her latest venture blends humor, heart, and hard-won wisdom—offering stories that connect, heal, and inspire.
- Instagram: @chrischavers @msdaisyink
- Red Rabbit Tattoo: Redrabbittattoo.com
- Daisy's Books and Tattoos: msdaisyink.com
- Coloring Books: pickletrainpress.com
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