It takes a lot of confidence to start a small business, but it takes even more confidence to start promoting that business.
In this week’s episode Sarah and Brian are covering how to develop the confidence to market your business and how to handle that little voice of self doubt.
Sarah shares:
- How knowing who your business audience is can help you confidently approach them
- Tips for building confidence
- Her main tip for how to be confident in front of a crowd
Sarah is then joined by Heidi Anderson to talk confidence and marketing. Heidi has been a big brother housemate, worked on radio in Perth, she is a wife, a mother, a fellow podcaster, has walked through shopping centres with no pants on and is all about helping people being ‘memorable as fuck with their marketing’.
Heidi shares:
- How communication is essential to confidence
- The very first thing someone should do to start building confidence
- How she uses special ‘challenges’ to build her confidence
Key Quotes:
“If you want to create confidence you have to be able to communicate and tell people how you feel.”
“When your speaking to yourself in a nasty way it's because you haven't healed stuff”
“We fail and then we jump on the next thing … because they are going to think we failed and we don’t want to be vulnerable and say that we need help.’
If you want to find out more about Heidi you can listen to her podcast Champagne Confidence on all podcasting channels and on apple here: https://podcasts.apple.com/au/podcast/champagne-confidence-with-heidi-anderson/id1615702282
You can follow her in socials at @_heidianderson for tips on marketing and information on her program.
For all the latest on All Things Small Biz you can follow us at @the_ecomm_hub and become a part of the community.
You can also head to our website for tips and check out our business coaching page https://www.westofthewaves.com/pages/coax-australia-podcast
If you’re interested in some jewellery or clothing why not follow Sarah’s business @west_of_the_waves
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