Amplify Your Authority

Amplify Your Authority

Welcome to "Amplify Your Authority." In this podcast, we tackle the complexities of online entrepreneurship. I love blending powerful marketing strategies with personal growth to ignite business success. Join Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as she guides you through online marketing. ✅ This podcast is perfect for business owners seeking to elevate their online business without the pressure of testing fleeting trends and tools or chasing social algorithms and vanity numbers. ✅ Listeners gain insights into external marketing strategies and personal development tips for business success. ✅ Practical and Actionable: You CAN discover how to amplify your authority in a competitive digital world. Subscribe to the podcast and listen to it on your favorite platform, or watch it on YouTube! 🎉 Go to https://marisashadrick.com/listen to subscribe.

Episodes

December 5, 2024 29 mins

🎬 W E L C O M E   T O   A M P L I F Y  Y O U R  A U T H O R I T Y   P O D C A S T  
Improve your website with AI tools.

My website has evolved over the years. In the beginning, I struggled to figure out what to say. Now, the challenge is saying too much—"delete, delete, delete." 

It's all part of the process. As we grow and evolve, so should our websites. That's why it's essential to ...

Mark as Played

As entrepreneurs, we test ways to connect with our audience and communicate our message effectively.

AI can be a game-changer for creating content faster, but let's face it—it needs your insights and human touch to turn words into meaningful connections.

In this episode of Amplify Your Authority, I'm sharing how to write the best ChatGPT copywriting prompt to bridge that gap between technology and human ...

Mark as Played

Trust is the bridge that turns leads into clients, and one of the most effective ways to do this is by using webinar strategies that build trust, authority, and sales. 


Webinars create connections, provide value, and establish your authority—all critical ingredients for nurturing relationships that lead to sales.

 

In today's episode, I'm sharing a private coaching session I held with my list-building community...

Mark as Played

When was the last time you met someone who completely reshaped your understanding of what's possible? 

In today's episode, I'm thrilled to introduce you to Shea Belsky, an inspiring tech leader and advocate for neurodiversity in the workplace. 

Diagnosed with autism at an early age, Shea has turned his experiences into a powerful message of inclusion and adaptability. 

Whether you're leading a team, working alongsi...

Mark as Played

You might feel pressure to hit the big goals you set earlier this year, but you're not running out of time. Grow your personal brand with year-end strategic planning.


In addition to planning—leveraging the right tools can make a huge difference in executing your goals.

Here's the good news: technology can help us streamline workflows, simplify tasks, and increase productivity.

As the year ends, it's an ide...

Mark as Played

Many ambitious women juggle career goals, family responsibilities, and personal dreams at the cost of stress and overwhelm, but you can hustle with health and happiness.


In this episode, you'll meet Dr. Christiane Schroeter, professor, podcast host, and author of the newly released book How to Master Your Goals.

Christiane shares insights from her journey, highlighting the importance of self-discovery, mindset shif...

Mark as Played

Like many of you, I've had my share of questions about effective email marketing strategies to drive growth and sales. 


I needed to figure out what to write, how often to send emails, when to promote, and whether to link to a blog post or keep everything in the email. 

Little did I know, the cadence and type of content I'd send would become crystal clear over time, but a few tips never hurt.

In this w...

Mark as Played

Understanding your audience is at the heart of successful marketing and the product creation. 

Why? 

Because it's always a moving target, your customer's needs and behaviors change over time. 

In this episode, we'll unpack audience awareness and explore why you must consider their experience level for effective marketing. 

This awareness will help you tweak your content, products, or services to meet your audience exactl...

Mark as Played
September 11, 2024 18 mins

If you're a solopreneur, you've probably dabbled with AI, so here's a how-to AI prompt Guide for content creators.


AI is transforming how content creators work, offering incredible time-saving benefits.

However, for many, basic AI prompts remain a mystery.

If you're starting with AI and want to boost your results, this episode is for you.

Discover how to communicate effectively with AI tools and maximi...

Mark as Played

Video is an effective way to communicate your message to an online audience, but to succeed; you must first master video script copywriting for short-form videos.

Why? Without preparation, it's easy to ramble and lose your audience's attention.

Fortunately, mastering video script copywriting isn't difficult. It's a simple yet intentional process that ensures your short-form videos grab attention and effectively de...

Mark as Played

As content creators, we face the ever-growing challenge of staying top of mind with our audiences, and the AI evolution is dramatically impacting how we create content.

 

AI has introduced endless possibilities, reshaping how we create, share, and optimize content. However, with these advancements come concerns about authenticity, authorship, and transparency, to name a few.

What if you could streamline your content creation ...

Mark as Played

Remote work and lifestyle choices have redefined our living spaces, revolutionizing relocation services.


As economic shifts drive people away from high-cost cities, service professionals and consumers face new challenges and opportunities. 

In this episode, you'll hear how Zack Cockfield's innovative company, Newtomedia, transforms relocation services for individuals and businesses. 

 
Here's What You&...

Mark as Played

Starting or scaling your business involves countless moving parts, but you can grow your online business without burnout.


When you discover you're busy but not productive, frustration and procrastination can kick in, causing you to feel extremely discouraged.

Some even question the vision and excitement they felt at the beginning of their entrepreneurial journey.

In this week's podcast episode, I share the tech...

Mark as Played

Imagine if your homepage could capture attention and convert visitors into loyal clients.


Discover how an updated website boosts your search engine ranking, enhances user experience, and brings more leads into your funnel.

In today's episode, ConvertKit Strategist Kathy Farah joins me to discuss the art of crafting a website homepage.

Whether you're a coach, service provider, or course creator looking to fine-t...

Mark as Played

Welcome to a special episode of the Amplify Your Authority podcast, where you'll be challenged to overcome the limitations of shortsighted goals.


It's a celebration of my 100th episode with an inspiring deep dive into the power of dreaming big and overcoming the obstacles that stand in our way.

Join me as I share my journey of pivoting during the pandemic, embracing uncertainty, and discovering the profound gr...

Mark as Played

Are you hesitant to launch your podcast because the process seems overwhelming? This episode will give you the confidence to take the plunge.


Podcasting is a powerful tool for content creation and community building. 

Whether you're planning to start your own podcast or become a guest on others, understanding the process and utilizing the right tools can make all the difference.

I'm excited to share s...

Mark as Played

Imagine a day where every minute is meaningful—not just towards your professional achievements but also your personal life. You can boost productivity through the power of habits. 

 

My guest, Marla Regan, is a certified productivity strategist who understands the art of self-management.

From the importance of starting your day with high energy to creating evening rituals that prepare you for a restful night, Marla's wea...

Mark as Played

Growing your email list is crucial for generating new leads, but you'll need these copywriting tips to make a free offer irresistible.

If you've ever struggled to make your freebies work harder for your list-building efforts, this episode packs powerful insights and practical tips to elevate your strategy.

In this episode, I'm joined by the incredible Kathy Farah, a seasoned Convert Kit email strate...

Mark as Played
June 18, 2024 32 mins

If you're online, you've noticed the ebb and flow of the market, which has helped us develop the muscles to adapt and thrive as a coach.


Many companies have survived and thrived when faced with the need to pivot. They've reinvented their strategies, exploring new avenues to connect with their prospects and clients. Their resilience is a testament to the power of adaptability.

But even the most successful ...

Mark as Played

If you want to grow your email list, learning how to create high-converting opt-in pages is essential. 


Capturing the attention of a cold audience and transforming them into dedicated subscribers is no small feat for any solopreneur. Yet, you can seamlessly draw them into your ecosystem with a high-converting lead magnet.

In this episode, we're unpacking the strategy behind creating a killer lead magnet—from defini...

Mark as Played

Popular Podcasts

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

    Monster: BTK

    'Monster: BTK', the newest installment in the 'Monster' franchise, reveals the true story of the Wichita, Kansas serial killer who murdered at least 10 people between 1974 and 1991. Known by the moniker, BTK – Bind Torture Kill, his notoriety was bolstered by the taunting letters he sent to police, and the chilling phone calls he made to media outlets. BTK's identity was finally revealed in 2005 to the shock of his family, his community, and the world. He was the serial killer next door. From Tenderfoot TV & iHeartPodcasts, this is 'Monster: BTK'.

    Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

    The Joe Rogan Experience

    The official podcast of comedian Joe Rogan.

    The Breakfast Club

    The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy And Charlamagne Tha God!

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.