20: How Ashley Adana Built an Event Empire in a Male-Dominated Industry

In this episode, we’re sitting down with Ashley Adana, the powerhouse CEO behind BEC Production, to talk about her journey from planning weddings to orchestrating massive conferences and events. Ashley pulls back the curtain on what it takes to succeed in a fast-paced, male-dominated industry. From mastering crisis management to staying authentic under pressure, she shares the lessons that have shaped her path. We also explore the unique challenges of being an introverted entrepreneur—like balancing relationships and embracing her assertive "boss" energy while staying connected to her softer, more feminine side. And if you’ve ever wondered what it takes to share your expertise without losing your edge, Ashley opens up about her plans to launch the Event Creators Academy—a game-changing program for those looking to make their mark in the events industry. Whether you’re dreaming of building your own empire or navigating the ups and downs of entrepreneurship, this episode is packed with insights and inspiration. Tune in now and discover how Ashley is rewriting the rules for women in events! KEY POINTS  - Ashley’s career journey in event planning  - The importance of crisis management & flexibility in event production - On balancing femininity and assertiveness - The pivotal role of embracing change  - Value of communication, honesty, and self-awareness in relationships  - Ashley’s future plans and Event Creators Academy - On handling feedback and client relationships - The importance of having clients aligned with values and vision - The pivotal role of creating safe spaces for people of color  QUOTES  "I am always authentic. I will always say that you know who I am and how I show up [to] the world. I honor that." – Ashley Adana  "I think that life is about seasons and chapters, and I definitely believe in them. I'll call it [as] the book of life, so your book has to be filled with chapters, and you have to be willing to end one to start the next." – Ashley Adana  GUEST RESOURCES  Ashley Adana    Website | @becproduction.com IG | @ashley_adana RESOURCES Free Fall Trend Report – Grab your free guide with 20+ hot fall trends, including styling tips to incorporate them seamlessly into your wardrobe: Download it here. 1-on-1 Style Discovery Call – Ready to elevate your style? Book a personalized styling session to match your message, body type, and budget: Schedule now. Jasmene Bowdry  IG | @jasmenebowdry AND This is produced by EPYC Media Network