In this episode of Angus Underground, host David Brown reflects on the busy March season in Montana, discussing the successful delivery of bulls and the importance of building a strong network in the ranching community. The episode features an interview with Matt and Sarah Thompson, who recently held their first non-traditional bull sale, sharing insights on their journey in the cattle business, the challenges they faced, and the strategies they employed to market their bulls effectively. The conversation also highlights the upcoming World Angus Forum and the significance of community and collaboration in the livestock industry. In this conversation, David is joined by Erica Halliday, Chairperson of the World Angus Forum committee; Jake Phillips, AngusExpo Coordinator; and Geoff Birchnell, co-owner of 3R Livestock in Tamworth, NSW. The discussion also touches on the logistics of planning and hosting Angus producers from around the world, as well as the planned schedule of events over 3 weeks.
Takeaways
- Building a network is essential for success in ranching.
- The Thompson family has made significant strides in their breeding program.
- Marketing strategies can greatly impact the success of a bull sale.
- Community support plays a vital role in the livestock industry.
- Preparation and presentation are key for successful sales.
- Flexibility on sale day can lead to better outcomes.
- The importance of learning from both successes and failures.
- Family dynamics can influence ranch operations.
- Engaging with customers can enhance relationships and sales.
- The World Angus Forum is a valuable opportunity for breeders.
- A strong crowd presence boosts enthusiasm.
- Effective communication is key during sales.
- Setting a base price establishes value.
- Creating a welcoming atmosphere is essential.
- Food logistics can impact guest experience.
- Networking is crucial for success in agriculture.
- Continuous improvement is necessary for future events.
- A well-structured catalog aids in sales.
- Community support fosters growth and collaboration.
Websites
Learn more about our sponsor, Montana Ranch, by visiting MontanaRanchAngus.com.
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.