Sick of marketing that feels fake? Robert Bean of IMPACT shares how ethical persuasion and purpose-driven storytelling attract dream clients - no selling out necessary. Discover how your unique purpose, not the usual list of qualifications, is your most valuable marketing tool.
- Design has a unique power to heal, but we don't spend enough time talking about how the spaces we create will make someone feel
- Marketing is the energy of stating "I'm here!" You have to value yourself to be valued.
- Your unique story is your value, not the status quo
- Always apply the "fun metric." If you aren't enjoying your work, you're stuck and so is your ability to resonate with clients and be ingenious.
- The magic of attracting ideal clients lies in the story of your purpose, the BTS process of creating a design and the testimonial of user experience.
- The story emerges when we listen, to ourselves and our clients. Telling that story is one of the highest forms of marketing - ethical persuasion
🔗 Connect With Robert Bean: 👉 LinkedIn: IMPACT.eco on LinkedIn 🌐 Website: https://www.impact.eco
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Stay Inspired,
Angela
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Into/outro music Alive by Richard Wasson Copyright 2019
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