As It Relates to Podcasting with Simona Costantini
Looking for expert tips on how to launch, grow, and monetize your podcast? You’re in the right place! As It Relates to Podcasting is your go-to resource for entrepreneurs, business owners, content creators, coaches, and consultants who want to leverage podcasting to build their brand, boost their business, and create meaningful connections with their audience. Hosted by full-time podcast strategist and producer Simona Costantini, this show dives into everything you need to know—from successfully starting your podcast to growing your listener base and turning your show into a revenue-generating machine. Whether you’re looking to optimize your strategy or hitting record for the first time, you’ll find practical insights that cut through the noise. Each episode breaks down actionable strategies for burning questions like: - How do I successfully launch my podcast and stand out from the crowd? - What are the most effective ways to increase my downloads and grow my audience? - How can I monetize my podcast without overwhelming my listeners? - What steps should I take to attract sponsors, partners, and collaborations? - How can I use my podcast to drive clients, customers, and revenue for my business? - What are the best tools and systems for running a smooth, stress-free podcast? This show isn’t about fluff or recycled advice—it’s all about providing real-world tips, tested strategies, and expert guidance to help you avoid burnout, stay consistent, and scale your podcast into a successful platform. Through solo episodes and deep-dive roundtables, you’ll gain access to insider knowledge that helps you sidestep common podcast pitfalls and maximize your impact. Tune in weekly as we cover everything from content creation and audience engagement to advanced marketing tactics and monetization methods that actually work. Plus, get exclusive backstage access to tips and resources you won’t find anywhere else, so you can fast-track your growth and start seeing results. Subscribe now and take the next step in turning your passion for podcasting into a profitable venture that reaches and resonates with your ideal audience!
Episodes
Podcast rankings look glossy on the surface, but what do they actually mean for your growth, your revenue, and your long-term visibility?
In this data-rich episode of As It Relates to Podcasting, Simona Costantini is joined by Megan Dougherty, creator of the State of Business Podcasting Report, and Ana Xavier, founder of The Podcast Space, to unpack the real truth behind podcast rankings, retention, and sustainable growth heading in...
Your podcast is live, but now the real journey begins. Growth is where your show becomes a brand, a business asset, and a tool that compounds in visibility and authority.
In this episode of As It Relates to Podcasting, host Simona Costantini wraps up the 10-week launch series by diving into the strategies that take your show beyond day one. You’ll learn how to interpret your podcast analytics, measure the right KPIs, refine your con...
Launching a podcast in 2025 takes more than passion, it takes strategy.
Your podcast doesn’t grow just because it’s good. It grows because it’s launched with purpose and precision.
In this episode of As It Relates to Podcasting, host Simona Costantini walks you step-by-step through your podcast launch timeline, including when to release your trailer, how many episodes to drop on launch day, and how to choose a publishing cadence that...
Your podcast doesn’t grow just because it’s good, it grows because people see it.
In this episode of As It Relates to Podcasting, host Simona Costantini breaks down exactly how to turn your show into a visibility engine – using YouTube thumbnails, Instagram Reels, and LinkedIn clips that actually convert.
You’ll learn how to design graphics that attract attention, create clips that connect emotionally, and promote episodes across pla...
You don’t need to change your entire show to grow your audience. You just need to speak the language the algorithm understands.
In this episode of As It Relates to Podcasting, Simona breaks down how to choose the right podcast categories and metadata so your show ranks higher, reaches the right listeners, and gets discovered by AI-driven search in 2025.
You’ll learn how to make the algorithm your ally, future proof your podcast for l...
You don’t need a Hollywood studio to start a podcast. You just need the right tools, clarity, and confidence to press record.
In this episode of As It Relates to Podcasting, Simona breaks down exactly how to create a pro-level podcast setup using what you already have, whether you’re recording from your kitchen table or your laptop on the road.
You’ll learn how to make your audio sound professional, your video look polished, and your...
Your microphone isn’t the reason your podcast sounds flat, your energy is.
In this episode of As It Relates to Podcasting, you’ll learn how to use music, tone, and emotion to transform your episodes from “just okay” to captivating.
We’re talking about the invisible ingredients that make listeners stay: your voice, your vibe, and the sound that sets your brand apart.
Inside this episode:
- The truth about music licensing (and where to...
Your first 30 seconds can make or break your podcast.
In this episode of As It Relates to Podcasting, we’re breaking down how to create intros, outros, and trailers that actually hook your listeners — and keep them coming back for more.
You’ll learn:
- What separates a forgettable intro from a magnetic one
- The secret structure behind a scroll-stopping trailer
- How to use your outro to turn listeners into loyal followers
- Why the first 10...
Your podcast cover art isn’t decoration, it’s the billboard for your show. In today’s episode of As It Relates to Podcasting, I’m breaking down exactly how to create podcast artwork that stops the scroll, builds trust, and attracts listeners.
You’ll learn:
✅ Why your face + name beat a generic logo for building authority
✅ When to avoid using your face (and what to do instead)
✅ The biggest cover art mistakes podcasters make (tiny f...
Why do some podcasts become binge-worthy while others fade into the noise?
In this episode, I reveal the two foundations every successful podcast needs: a strong concept and a clear mission statement.
Whether you’re launching your first show or rebranding an existing one, this step-by-step breakdown will help you design a podcast that grabs attention and keeps listeners coming back.
You’ll discover:
✅ The difference between your podca...
Why 2025 is the best year to start a podcast? 🎙️ In this video, I break down the podcasting trends and strategies for 2025 that make now the perfect time to launch.
Whether you’re brand new or have been sitting on an idea for a while, this step-by-step guide to launching a podcast in 2025 will help you cut through the noise and claim your stage.
You’ll discover:
✅ Why YouTube and Spotify are the fastest-growing podcast platforms
✅ How...
What if your brain wasn’t a barrier to podcasting—but your biggest creative asset? In this powerful roundtable episode, host Simona Costantini sits down with the incredible team at VOLT Productions to talk about what it really looks like to podcast while neurodivergent.
From organization hacks to emotional honesty, this convo is packed with real talk, funny moments, and powerful strategies for thriving as a creator with ADHD (or oth...
Summer doesn’t have to mean your podcast goes silent.
In this episode of As It Relates to Podcasting, I’m sharing the 3 intentional ways I’m prepping my podcast for summer—without burning out or ghosting my audience. If you’ve ever fallen off the podcast consistency wagon (hi, it’s me 🙋♀️), this episode is your gentle reset and practical game plan.
We’re talking about real-life podcast strategy: reconnecting with your why, simplify...
Running one podcast is hard. Running multiple podcasts while growing two businesses? Nearly impossible… unless you have the right systems in place.
In this episode of As It Relates to Podcasting, Simona shares her exact behind-the-scenes workflow for managing multiple podcasts, a full roster of client shows, and her production agency—all without burning out.
You’ll learn how to set up a sustainable pod...
Thinking about starting a podcast? Or maybe you're knee-deep in episodes and wondering how to keep growing without burning out?
In this episode of As It Relates to Podcasting, I’m diving into one spicy Reddit thread that asked: "What do you wish you knew before starting your first podcast?" — and I’m weighing in with my expert take as a podcast producer and strategist.
You’ll learn:
✅ The #1 mistake new podcasters make (and how to avo...
Pressing pause doesn’t mean you’re giving up. It might just be the smartest growth move you can make for your podcast.
In this episode of As It Relates to Podcasting, we’re dismantling the myth that consistency means never taking a break—and exploring how intentional pauses can actually help you come back stronger. If you've been feeling out of alignment, burned out, or unsure about the direction of your show, this episode will help...
Traveling doesn’t mean your podcast has to hit pause.
In this episode of As It Relates to Podcasting, I’m sharing how to stay consistent with your show even when you’re living out of a suitcase. Whether you’re hopping between countries, speaking at events, or managing life between two homes, this episode walks you through the exact tools, setup, and mindset you need to keep your show on track—without compromising quality or your san...
Think you need a massive audience to launch your podcast? Think again.
In this episode of As It Relates to Podcasting, I’m walking you through how to go from zero to your first 100 listeners—without fancy tech, expensive ads, or a giant following. Whether you're in the idea stage or gearing up to launch, this one’s your official permission slip to start, imperfectly and intentionally.
We’ll dig into everything from creating a compell...
Ever feel like you’re doing everything to launch your podcast, yet something keeps holding you back? Maybe it’s uncertainty, maybe it’s overwhelm, or maybe it’s just not knowing where to start.
Spoiler alert: Validating your podcast idea before you hit record is the key to ensuring your show has an audience waiting for it.
In this episode of As It Relates to Podcasting, I’m breaking down how to validate your podcast idea and strategi...
Ever feel like you’re doing everything to launch your podcast, yet something keeps holding you back? Maybe it’s perfectionism, maybe it’s overwhelm, or maybe it’s just not knowing what you don’t know.
Spoiler alert: It’s often the tiny things that sabotage your success before you even hit publish.
In this episode of As It Relates to Podcasting, I’m breaking down the three biggest ways podcasters unknowingly self-sabotage their launch...
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