THE ECOMMERCE EDGE Podcast with Jason Greenwood

THE ECOMMERCE EDGE Podcast with Jason Greenwood

Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface). - THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology. - With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.

Episodes

December 8, 2025 62 mins

🎓 Rebecca is an ex-McKinsey university lecturer, author, business leader, consultant and thought leader on all things risk vs. opportunity management - https://www.rebeccahomkes.com

🎓 Rebecca is the author of the new book: 'Survive, Reset, Thrive - Leading breakthrough growth strategy in volatile times'

🎓 Rebecca was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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💡 Shaan is the Co-Founder & CEO of Alia - https://www.aliapopups.com

💡 Alia is the NEXT generation of eCommerce site popups

💡 Alia helps merchants achieve 15%+ opt-in rates with a smarter popup, designed perfectly for your brand — built specifically for Shopify

💡 Al, ia delivers: Automated Smart TestingSmart Triggering, Beautiful Templates, Customer Education That Converts

💡 In this episode Jason & Shaan discuss how the ri...

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📦 Marc is the Global Technical Director of eCommerce at Ideal Clamp Products (Ideal Tridon) - https://www.idealtridon.com

📦 Marc has held senior digital leadership roles at multiple manufacturers & distributors over the years

📦 He is an expert in B2B eCommerce and knows what it takes to win in this space

📦 Marc also has the responsibility for maintaining BAU, managing moonshots and contending with new technologies like AI

📦 In...

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🎓 Joshua is the Founder of Imagine Marketing - https://www.imagine-affiliate.com

🎓 Imagine is a specialist affiliate marketing agency

🎓 Joshua was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast

🎓 Mentoring Moments is composed of clips taken from ⁠Jason's eCommerce Q&A's - ⁠⁠⁠⁠⁠https...

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💡 Russ is the President & CEO of Agilence - https://www.agilenceinc.com

💡 Agilence is an end to end 'loss prevention' platform

💡 Omni-channel retailers often have issues with 'shrinkage' but have great difficulty in identifying where, how and why this shrinkage is happening and Agilence solves for this problem

💡 Agilence supports smarter Loss Prevention & Operations with Adaptive Intelligence, Sharper Insig...

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📦In this special episode of the Podcast, Jason guests on a webinar & expert round table discussing the relevance of the Gartner Magic Quadrant for Digital Commerce hosted by Virto Commerce - https://virtocommerce.com

📦You can download the related full Magic Quadrant here: https://virtocommerce.com/assets/2025-gartner-magic-quadrant-for-digital-commerce

📦Joining this round table are B2B eCommerce Experts:

- Denis Clifford - Chie...

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🎓 Andrew is the CEO of Ashworth Strategy - https://ashworthstrategy.com

🎓 This episode gets to the heart of why eCommerce entrepreneurs and service providers forge ahead, even when it gets challenging and the way forward is unclear

🎓 Andrew was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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🎓 Welcome to 'Mentoring Moments', a sub-series of...

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💡 Tom is the Founder of Cotera - https://cotera.co

💡 Cotera helps merchants build AI Agents That Don't Need Babysitting

💡 Cotera delivers agents that monitor, analyze, and act—automatically

💡 Cotera agents don't just analyze your customer feedback, they take action on it

💡 In this episode Jason & Tom discuss the future of agentic commerce and how they're building it


Enjoy!

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📦 Alison is a UK based expert merchandising consultant - https://alisonmetcalfe.co.uk

📦 Alison and I were chatting and she asked whether her merchandising experience might be useful to B2B manufacturers & distributors - I said 'heck yes'!

📦 So we decided to make this conversation happen

📦 In this episode, Jason & Alison discuss the benefits of a proper product merchandising strategy and how it can supercharge profi...

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🎓 Jeremy is an eCommerce Consultant, Podcaster and colorful industry personality affectionately known as 'The eCommerce Redneck' - https://ecommerceredneck.com

🎓 This episode is a fun one where we discuss some of the history of eCommerce and where we think it's going next

🎓 Jeremy was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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🎓 We...

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💡 Rob is the Head of Strategy and Insights at Cordial - https://cordial.com

💡 Cordial technology automates billions of data-driven messages—across email, SMS, mobile app, social media, direct mail, and more

💡 Cordial is an award-winning, rapidly scaling software company on a mission to help the world’s largest brands drive scalable revenue growth and lasting customer connections

💡 Cordial consolidate your data and unifies your cus...

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📦In this special episode of the Podcast, Jason guests on the Shopify1Percent Podcast with Jay Myers - https://www.shopify1percent.com

📦This episode originally aired on February 19, 2025 - https://www.youtube.com/watch?v=R3mJmgTjWfU

📦In this conversation, Jason & Jay cover these Key Takeaways:


✅ B2B is a Channel, Not a Business Model – Even D2C brands should consider wholesale to de-risk their business and drive growth.

✅ Sho...

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🎓 Arthur is the Co-Founder of S&G Bookkeeping - https://www.sandgbookkeeping.com

🎓 S&G Bookkeeping is a specialist eCommerce Bookkeeping & Tax Preparation service

🎓 Arthur was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast

🎓 Mentoring Moments is composed of clips tak...

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💡 Max is the Co-Founder & CEO of 7thOnline - https://www.7thonline.com

💡 7thOnline is dedicated, advanced AI-Powered Demand Planning and Inventory Management Software

💡 7thOnline is built for Wholesale, Retail and eCommerce

💡 7thOnline provides a comprehensive suite of applications powered by retail-specific machine learning & artificial intelligence that caters for needs like: Merchandise planning, Open to Buy, Fast Fashi...

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📦 Parker is the CEO at Tradiant - https://www.gotradiant.com

📦 Parker is an expert in the secondary-distribution industry

📦 Tradiant is a specialist Distributor that works with brands to liquidate excess inventory

📦 Tradiant is a strategic liquidation and secondary-market distribution partner for brands that value trust, speed, and control over where their products end up

📦 In this episode, Jason & Parker discuss the secondary...

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🎓 Josh is the Owner & CEO of ARM5 Formula - https://arm5formula.com

🎓 ARM5 Formula is a strategic eCommerce brand acquisition agency

🎓 ARM5 Formula is a next-gen eCommerce Aggregator that acquires and scales strong direct-to-consumer brands, backed by their proprietary ARM5™ Formula, driving growth through proven systems, deep expertise, and strategic capital

🎓 Josh was gracious enough to be our guest mentor for this episode o...

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💡 Tomer is the Co-Founder & CEO of Yotpo - https://www.yotpo.com

💡 Yotpo started life as an eCommerce ratings and review platform

💡 Yotpo is now an multi-functional digital marketing platform, encompassing Reviews, UGC, Loyalty & Referrals modules

💡 Yotpo is built to drive conversion and repeat purchases for eCommerce brands

💡 In this episode Jason & Tomer discuss how Yotpo originally came to be and how they have had t...

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📦In this special episode of the Podcast, Jason guests on the ECOMMERCE PODCAST with Matt Edmundson - https://www.ecommerce-podcast.com

📦This episode originally aired on October 31, 2024 - https://www.youtube.com/watch?v=S-jjtLjuJEY

📦In this conversation, Jason & Matt cover the following key topics:

  • 00:02:15 Introduction of guest Jason Greenwood and his background
  • 00:03:08 Jason's relocation to Mexico and reasons for the ...
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🎓 Nate is the CEO of Be the Hero Studios - https://betheherostudios.com

🎓 Be the Hero Studios is a specialist YouTube marketing agency

🎓 Be the Hero Studios has developed a unique YouTube marketing strategy called 'The Leaf Strategy'

🎓 Nate was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you!

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🎓 Welcome to 'Mentoring Moments', a sub-s...

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💡 Bryan is the CEO of Smartling - https://www.smartling.com

💡 Smartling is where translation meets intelligence, powering global growth with every word

💡 Smartling is built to make you extraordinarily productive, Smartling is the best way to translate

💡 Smartling integrates to your tech stack, automates workflows, and translates with AI at scale – for a fraction of the cost and turnaround time of traditional translation

💡 In this ...

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