Former College Soccer Player to Founder and President of Triumph Sports Marketing | Leonardo Scheinkman

In this episode of Athletes to Entrepreneurs, Rob Finkelstein talks with Leonardo Scheinkman—a former college soccer player from Brazil who’s now a mission-driven entrepreneur and co-founder of Triumph Sports Foundation. From chasing goals on the field to building purpose-driven impact off it, Leonardo’s story is a powerful example of turning athletic experience into lasting legacy.

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Rob and Leonardo explore the complex identity shift that happens when sports end, and how athletes can use the same grit, discipline, and drive that got them on the field to build successful businesses and movements. Leonardo reflects on his own transition, from growing up immersed in soccer culture in Brazil to navigating life and opportunity in the U.S.

Now, as the co-founder of Triumph Sports Foundation, Leonardo is helping student-athletes maximize their potential beyond the game—leveraging education, mentorship, and community support. His passion for NIL education and providing real guidance for young athletes fuels everything he does.

Whether you’re an athlete figuring out what’s next, or someone who believes in using your story to serve others—this episode is your playbook.

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Key Takeaways:

- Athletic Discipline Lasts a Lifetime: The habits you build in sport are your edge in business.

- Networking is a Gamechanger: Relationships create opportunity—invest in them.

- You’re More Than Your Sport: Identity work is hard, but necessary.

- Education = Empowerment: Especially when paired with mentorship.

- Triumph Sports is Changing Lives: Building real bridges from sport to career.

- NIL Knowledge Gaps Are Real: And many young athletes are still being left behind.

- Give Before You Get: Impact begins with serving others.

- Build with Purpose: Profit is important—but mission is what sustains.

- Your Story is Your Superpower: Own it, share it, use it.

- The Transition is a Team Sport: Don’t go it alone.

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About Leonardo Scheinkman:

Leonardo Scheinkman is a Brazilian-born entrepreneur and sports marketing executive with a deep legacy in global football. He is the **Founder and President of Triumph Sports Marketing**, launched in 2006 to represent elite footballers across Europe—including players from powerhouse national teams like Brazil and Portugal.

In addition to his work in player representation, Leonardo is the **Chairman of GAMA Sociedade Anônima do Futebol** in Brasília and actively consults on innovative NFT and Web3 strategies for sports organizations through **Shirtum®**. His career sits at the intersection of sports, business, and technology—where he continues to champion athlete empowerment, education, and long-term career vision.

“The game may end, but your opportunity to make impact is just getting started.”

Connect with Leonardo Scheinkman:

💼 LinkedIn: Leonardo Scheinkman

🌐 Triumph Sports Foundation: triumphsportsfoundation.org

📸 Instagram: @triumphsportsfoundation

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🔗 Connect with Alumni Direct:

At Alumni Direct, we help athletes and alumni build a life beyond the jersey**. Whether you’re launching a company, shifting careers, or just looking for connection—you’ll find a trusted community here that understands your journey.

📸 Instagram: [@AlumniDirect](https://www.instagram.com/alumnidirect)

💼 LinkedIn: [Alumni Direct](https://www.linkedin.com/company/alumnidirect)

📘 Facebook: [Alumni Direct](https://www.facebook.com/alumnidirect)

The next chapter starts with the right people in your corner.

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