Building Championship Swagger: How Calvin Went From Football Star to Fashion Mogul

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In this episode of the Attractive Mindset Podcast, we sit down with Calvin Brewton, the Miami-born founder behind Championship Swagger and King of Kings Beard Brand — two fast-growing lifestyle brands rooted in confidence, faith, and perseverance.

After earning All-American status and a full ride to FSU, Calvin’s athletic dreams were derailed by a devastating knee injury. Instead of giving up, he used that setback as fuel to build his own empire — transforming pain into purpose and confidence into commerce.

They unpack:

• How to rebuild your identity after sports or failure
• The psychology of momentum & self-belief in business
• Turning a single product (hats) into a luxury lifestyle brand
• The power of organic marketing and emotional branding
• Why adversity is the foundation of every champion’s story

Watch now to understand what it truly means to live with Championship Swagger.

Timestamps

0:00 – Intro: Why this episode was 3 years in the making
 1:01 – Calvin introduces his two brands: Swagger & King of Kings
 2:00 – Growing up in Liberty City, Miami
 3:44 – Staying focused in an environment full of distractions
 4:30 – Becoming an All-American athlete
 7:15 – The difference between talent and skill
 8:35 – Transitioning from high school to college
 10:12 – Realities of college sports & culture shock
 13:11 – Realizing only a few make it to the league
 14:51 – The injury that changed everything
 16:15 – Building his first business during quarantine
 17:50 – Starting King of Kings Beard Brand
 20:12 – Creating Championship Swagger at 23
 23:00 – Getting products into the best mall in America
 28:45 – The psychology behind the brand name
 30:30 – The art and strategy of hat design
 37:10 – How Patrick Mahomes helped the brand go viral
 40:00 – Understanding margins & product relationships
 43:36 – Why packaging and presentation matter
 45:00 – The power of word-of-mouth marketing
 47:19 – Future plans: subscriptions, colorways, and scaling
 49:58 – Entrepreneurship lessons: trial and error
 53:30 – Why he prefers the mall to a brick-and-mortar store
 55:18 – Why he gives back & mentors youth
 57:00 – Life after sports and how to stay grounded
 59:03 – The mindset that keeps him consistent
 1:01:20 – Final thoughts + giveaway instructions

Follow the guest: https://www.instagram.com/championshipswagger_/

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