Authentic Business Adventures Podcast

Authentic Business Adventures Podcast

The business podcast designed for entrepreneurs and small business owners to be inspired by, listen to, enjoy and take some action from.

Episodes

September 12, 2025
Michael Wedaa  - Augmentus Business Solutions On the Keeping the Details Correct: "If your address is your old business address with the Secretary of State or with the IRS or on one of the credit bureaus, there's an algorithm in a lot of banks that will give you an automatic denial." Money makes the world go 'round, and it does that by flowing.  Money in your business, money out to employees, vendors, investments, and the ever pr...
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Tracy Anderson  - Big Brother Big Sisters of Dane County On the Value of Being a Mentor to a Kid: "When you spend time with a child, it's shown to prove that they'll likely go to college when they grow up or have a better paying job or not partake in violence, alcohol or drugs." As entrepreneurs, we strive to do our best every day.  We push and drag ourselves, our employees, our clients and our vendors to join us in growing our b...
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Therese Merkel - Tricky Foods On the the Goal of Being a Business OWNER and not a Business OPERATOR: "How do I build a machine that works without me so that I can still be involved in this business, but I'm not the one working Friday, Saturdays and weekends?" The food business can be tricky.  You've got health codes to deal with, so people don't get sick.  You've got the whole issue of spoilage, so you need to keep product moving...
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Danielle Burken - Danielle Burken Marketing On the How Marketing with Human Design Helps Your Business: "You're attracting the clients that you want to work with because you are showing up as the version of yourself that really trusts in the work that you're doing." We all have a voice.  In marketing our business, we often try to sugarcoat or use an inauthentic voice that may not really align with us.  Or really even sound anythi...
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Chris Gantz - Patriot Properties Property Management On the How the Internet Has Changed the Real Estate Industry: "Now you have the democratization of that MLS book, right? So that value is completely gone for the broker because everybody can see everybody everywhere at all times." Investing in Real Estate is often a great way to add to your investment portfolio.  There are a few main ways to invest, and one of them is to own pr...
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August 8, 2025
Peter Shankman - Bestselling Author and the Founder of Help A Reporter Out (HARO) On the Value of ADHD in Business: "Faster Than Normal has sort of become the bible for ADHD and the concept that ADHD is a gift, not a curse." The data on entrepreneurs, even C-Suite executives is clear.  We happen to lean towards having ADD or ADHD or some form of attention deficit.  I'd argue it isn't a deficit, it is more short term focus as an ...
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August 1, 2025
Molly Hildebrandt - Hildebrandt Consulting LLC On Learning and Knowing Thyself: "Being able to help people tap into their unique energy source will help them then be able to figure out where do they get energy? What are the energy drains?." Every professional athlete has a coach.  The great athletes typically have an incredible coach.  With business professionals, it is no different.  But how do you choose a coach?  What will th...
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James Hatfield - LiveSwitch On the Sealing the Deal Conveniently: "And now people are selling home services from the comfort of their call center, comfort of their truck." Sometimes you need to see some things, in order to make sure you can get your client the right stuff.  Most often with contractors that need to give accurate estimates. Someone needs boots on the ground to measure or just see what they're dealing with. But w...
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Luis Derechin - Nir-Yu (Pronounced 'Near You') On the Building Upon Your Success: "Any successful company is in the continuous improvement process. We identified what we call the Offshore Team Death Trap—seven systemic failures—and built our process to counteract them." Hiring locally can be expensive and you need to pay for a space for that employee to work.  Hire remotely and your costs should go down, but your volume and value...
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Mei Yung - Ageless Zen Skincare On the Value of Safe Skincare: "It's not about so much about vanity, but having healthy skin." Maintenance free is what we all seem to want.  But with some things, we don't get that option.  Our skin, that we do not get a second chance with, is one of those things we need to maintain in order to keep healthy. Mei Yung Lee, the founder and CEO of Ageless Zen, a skincare company built on a mission of...
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