E86: Story as Strategy in the Age of AI

What if your story was the secret to your most powerful marketing strategy? In this episode of Authentically Elisa, host Elisa Boogaerts sits down with story strategist and Wild Woman Marketing founder Leslie Capps to explore how storytelling can drive authenticity and connection in business—especially in the age of AI. Leslie shares how entrepreneurs can turn their truth into traction by aligning their values, message, and systems, and even how AI can become a collaborator in expressing your authentic voice. About Leslie Capps: Leslie Capps is a story strategist, bestselling author, and the founder of Wild Woman Marketing—helping entrepreneurs turn their truth into traction using custom AI tools, brand clarity, and voice-first strategy. Leslie bridges the soul of storytelling with smart systems that convert. Her work empowers bold business owners to market from the inside out. You can find Leslie at [e-mail] LinkedIn: linkedin.com/in/lesliecapps https://wildwomanmarketing.com/storyspark-731136 About the Host: Elisa is a Launch Strategist and Project Manager. She helps established coaches launch their online programs and events with ease so they can focus on scaling their business. She has 15 years of project management experience that she uses to get her clients ready to launch in a structured and organized way. She works with their team by keeping everyone focused and on task to her launch plan. This way the coach can be out speaking, selling and filling their events knowing that everything else is being taken care of. You can find Elisa at https://www.launchpartnerpro.com