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August 22, 2024 32 mins
Sheryl Plouffe is an accomplished author and podcaster renowned for her expertise in high ticket offers and relationship-building within the business sphere. She advocates for starting with high ticket offers to establish cash flow and create a sustainable business model, enabling reinvestment and growth. Through her podcast, Sheryl underscores the value of authentic relationship-building and strategic collaborations, which she views as essential for delivering transformative programs that offer substantial value to clients. Emphasizing the importance of avoiding spammy or salesy tactics, she believes that genuine connections foster business expansion and knowledge-sharing, making podcasting a pivotal tool in her approach.
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