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September 28, 2025 41 mins

Join us on Average Joe Finances as our guest Alex Filipuk shares about his journey from Belarus to becoming the founder of Ideal Siding, the largest siding franchise in the United States and Canada. Alex shares his experiences of moving across countries, starting his business from scratch in Vancouver, and scaling it to a successful franchise. They discuss the differences between typical franchises and high-ticket franchises, the importance of management and leadership for business owners, and the major challenges new franchisees face. Alex also provides valuable advice for aspiring franchise owners, including key questions to ask before starting a franchise and the importance of being prepared for change in a rapidly evolving market.

In this episode:

  • Learn how resilience and adaptability can turn global challenges into entrepreneurial opportunities.
  • Discover why strategic market research is essential when choosing where to start and grow a business.
  • Understand the keys to scaling through franchising, from operational systems to customer satisfaction.
  • Grasp the importance of strong support networks and capable teams in driving franchise success.
  • And so much more!


Key Moments:

00:00 Introduction and Welcome

00:54 Guest Introduction: Alex's Journey

01:23 Building a Business from Scratch

04:43 Franchising and Expansion

20:26 Challenges and Phases of Growth

29:10 Final Round: Insights and Advice

37:05 Closing Thoughts and Farewell


Find Alex Filipuk

Website: https://idealsiding.com/

LinkedIn: https://www.linkedin.com/in/idealsiding/

Facebook: https://www.facebook.com/ideal.siding.franchising

Instagram: https://www.instagram.com/ideal_siding/


Average Joe Finances®

All of our social media links and more: https://averagejoefinances.com/links

About Mike: https://mikecavaggioni.com

Show Notes add-on continued here: https://averagejoefinances.com/show-notes/


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See our full episode transcripts here: https://podcast.averagejoefinances.com/episodes

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