In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the CEO of Next Level Revenue, Kyle Mealy. Kyle discusses the evolving landscape of marketing and sales for small B2B businesses.
Kyle emphasizes the need for a revolutionary approach, integrating marketing and sales to drive revenue growth. He discusses the increasing importance of data, audience planning, and the role of AI in streamlining business processes. Kyle also highlights cost-effective tools and strategies for small businesses, advocating for a unified revenue function and a focus on ROI to ensure sustainable growth in a competitive market.
Learn more about Kyle's work HERE.
Connect with Kyle on LinkedIn HERE.
Think you'd be a great guest on the show? Apply HERE.
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