B2B Sales & Entrepreneurship - Two Cents Worth

B2B Sales & Entrepreneurship - Two Cents Worth

If you're an everyday entrepreneur or sales professional, this podcast will speak to you. On this show we give you actionable strategies and tips that will help you increase your bottom line revenue in your business and help you crush your sales goals. All roads in entrepreneurship leads through sales - and having a strong grasp on all that goes on in the B2B sales world, along with the everyday business world is critical. So, if you're a top performer that's interested in entrepreneurship, cold prospecting, selling bigger and better deals, along with hearing sales war stories, you're in the right place!

Episodes

June 2, 2021 13 min

In this episode we discuss a BIG missed step almost every sales entrepreneur struggles with at some point. We discuss the importance of NOT leading with the features and benefits of your product and service. This might sound backwards at first, but when it gets broken down, you will quickly realize how leading with "benefits and features" is killing deals for you.

In this episode you will learn: 

  • Why you should never start o...
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    In this episode, we have our first return guest Nicolas de Swetschin, Sales Director with NoCRM.io. Here we discuss sales productivity, sales organization, and the importance of having a sales process. 

    In this episode you will learn: 

  • How to adjust your sales process as life gets back to normal
  • Why sales professionals are no longer the enemy in the prospects eye
  • The importance of having a CRM to keep you organized and more effective
  • In...

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    In this episode we get to speak to one of our very own B2B Sales Account Managers who has great insight into the everyday world of cold outreach and cold prospecting. Kevin Sachwani is a seasoned sales vet that's great at taking prospects from completely cold to qualifying them to the proposal process.

    In this episode you will learn: 

  • The importance of quality vs quantity with our prospecting 
  • How to be patient with our B2B cold ...
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    In this episode, you will hear from Ty Frankel, who's one of the biggest sales influencers on Twitter right now. Ty has a unique background that you will gain a ton of valuable insights from when it comes to business, cold outreach, and sales in general.

    In this episode you will learn about: 

  • What it's like to sell a six-figure deal to RedBull 
  • Cold outreach tips that could make you a minimum $10,000 per month
  • How 80% of cold ...
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    In this episode, we speak with Connor Dube who I would consider to be one of the better thought leaders when it comes to B2B Sales & Marketing content creation. If you’re curious to learn how great copy can increase your chances at engaging prospects and a few marketing tips that will help your sales process, this is the episode for you. 

  • Why B2B Sales & Marketing isn’t as complex as people try to make it
  • Understanding why re...
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    In this episode I discuss the importance of B2B sales training for not only yourself, but primarily your entire sales team. For years I neglected training, and frankly, it probably cost me millions of dollars in revenue. Recently I've seen a shift in myself and team, and it simply has to do with more training.

    In this quick episode you will learn:

  • Three statistics when it comes to sales training and how it impacts your bottom li...
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    In this episode I talk about one of the most common cold call objections out there, and how we should be viewing this as an opportunity to give quality follow up versus a flat out rejection. 

    In this episode you will learn: 

  • What’s one of the main cold call objections out there and how to best convert it to a permission to follow up 
  • A quick cold call hack on how to vet whether a prospect is giving you a valid email or not
  • Why it’s cri...
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    In this episode, I discuss the importance of sales sequences when it comes to our follow-up and why it’s critical that every company needs to continually measure the success of their follow-up sequences. All too often we overlook our sales process once it’s set in place, when in all reality, we need to be monitoring and evolving our process, always. 

    What you will hear in this episode: 

  • How do you make yourself valuable in a short am...
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    Have you ever gathered data from all of your sales campaign objections? In this episode, I go over the importance of collecting data from EVERY sales outreach campaign you go live with. 

    In this episode you will learn:

  • How analyzing your prospect objections will help you refine your message and target.
  • Why data gathering after the cold call is 100% critical.
  • The importance of measuring common trends among any cold response we get from ...
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    In this episode I talk about five common self-limiting beliefs that could be holding you back when it comes to selling more, growing your business and making more money.

    In this episode you will learn: 

  • How self-liming beliefs impact your sales outcomes 
  • Five common self-limiting beliefs to be aware of
  • How to overcome all five common negative limiting beliefs 
  • If you found this podcast of any value, a like, rating, or share of this sho...

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    In this episode, I sat down with Ruben Alvarez, who's a great sales and marketing mind, but more so, puts a STRONG emphasis on branding and how that impacts your sales and overall deal-flow. 

    In this episode you will learn: 

  • How sales professionals should approach their personal branding
  • The number one mistake sales pros make when it comes to branding 
  • One of the best ways to measure ROI when it comes to having a strong brand 
  • Ruben...

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    If you're in B2B sales and genuinely care about your customers buying experience then you're going to LOVE this episode with Patrick Baynes, CEO of Nerdwise. In this episode we talk about what sales enablement is and why it should matter to you. 

    In this episode you will learn: 

  • What sales enablement means and why it should matter to you
  • What a sales enablement program looks like in 2021 and beyond
  • How all roads in entrepreneu...
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    If you're a believer in knowledge is power and preparing yourself will set you up for success then you're going to LOVE this episode. I spoke with Owen Sammarone, who's Founder of a great company called, Unleash The Knowledge. We spoke about the commitment to learning and what that will do in transforming your life.

    In this episode you will learn: 

  • Why you need to commit to learning, no matter what age or stage in life y...
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    Do you ever wonder how you can stand out more when it comes to your industry? Well, if so, this is the episode for you. I had the great chance to speak with Graham Brown, who's a master storyteller, someone who has vast experience in sales and marketing and someone who knows what it takes to help you stand out by creating content, having a strong personal brand and making sure your story has intention behind it.

    A few things yo...

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    If you're looking to dive deep into new perspectives when it comes to B2B sales, this is the episode for you. I had the great opportunity to sit down with Joseph Fung, Founder & CEO of Uvaro. If you're looking to learn more about evolving your sales team, understanding how sales can serve a purpose and a few other great insights into the sales game you won't want to miss.

    In this episode you will learn: 

  • What the ter...
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    When it comes to sales and marketing, there's a human element that's needed when dealing with clients. In this episode I got the GREAT chance to speak with Alejandra Slatapolsky, Partner of Scalto. I really enjoy this episode because Alejandra does such a great job in simplifying the sales and marketing process, which is needed more than ever, and she's great at adding "the human element" in her talk.

    In this ep...

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    You understand the importance of "leveling up" when it comes to your sales career. The thing is, you probably weren't taught the actual "skills" needed to navigate a better salary, commission structure, more freedom, etc? I sat down with Mark Herschberg and talked about the key essentials to excelling your sales career to the next level. Mark will give you a ton of actionable insights you might not have thought ...

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    If you're a true student of sales at any level, then you're going to love this conversation with Steve Heroux. In this conversation we dig into what your sales DNA is and what that actually means, and there's a few specific tactics you will learn that will help you manage your daily output when it comes to your sales process.

    In this episode you will learn: 

  • What's in your sales DNA and how does understanding that al...
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    We tend to think "bigger is better" when it comes to deals and sales. That's not always the case. There's something to be said when you're a "big fish in a small pond" and you can absolutely crush it, depending on what sales industry you're in. I had the great opportunity to sit down with Sara Hegwald, who's a Sales Account Manager in small town Chanute, Kansas. Sara sells better than most in maj...

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    Do you struggle with balance or being present in the moment? I sure as hell do, and it's because I'm focused on so many different things at once it kills any momentum I have for sales, future deals and ultimately, company moral. Here you will learn three ways to improve your balance heading into the new year, which will help you sell more, increase business and be happier.

    In this episode you will learn: 

  • Three ways to bette...
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