Badger Beer Report
Wisconsin only live video stream dedicated to Wisconsin's beer scene.
Episodes
Greg spoke to Caleb, lead brewer at Sunshine brewing and Dan winner of the 2026 Summer Mash-Up Pro-Am during the brew day for Dan's 'Stout Blooded American' American Stout.
We are talking baseball and craft beer on the latest episode! Joel sits down with Tim Pauly, co-founder of Milwaukee’s own Broken Bat Brewing Company, to trace the journey from a love of the game to a fully realized, baseball-themed taproom.
We’re covering the fundamentals of how Broken Bat first got its start, the inspiration behind the brand, and what happens when passion for the diamond meets the craft beverage indust...
As 3 Sheeps Brewing Company prepares for its massive 14th Anniversary Party this weekend, founder Grant Pauly joins Greg Washington on The Session for a transparent look at the macroeconomic pressures facing regional craft brewers.
Inside the Episode:
Chicagoland Route-to-Market: The tactical playbook behind 3 Sheeps' 2026 distribution expansion into Northern Illinois.
The Retail Squeeze: Surviving big-box grocery shelf optimizati...
The final 80-barrel batch of Schlitz is officially in the tanks—and the online pre-orders completely sold out in less than 24 hours.
This audio-only edition of The Session delivers our complete technical and business briefing with Master Brewer Kirby Nelson. We pull back the curtain on translating 1948 paper logbooks into modern automated stainless steel, the hunt for heirloom ingredients, and what Pabst permanently sunsetting...
It's the end of an era for industrial lager.
Badger Beer Report Editor-at-Large Chris Drosner takes the mic for today's edition of The Perspective to analyze the structural collapse of regional macro-heritage brands, the economic realities of modern beer distribution, and why Pabst is permanently putting Schlitz out to pasture.
(Please note: Due to a live broadcast technical dropout on the master file, this exclusive editorial archiv...
On this episode of the Mixed 6, we cracked into six topics, six pours, and zero fluff. If you love beer history, backyard grilling, and deep-dive flavor science, this lineup hit every note. Here is what we covered:
The Fall of Schlitz – A look at the ultimate 1970s cautionary tale of what happened when corporate bean-counters messed with a classic recipe.
Backyard BBQ & Beer – Moving past generic lagers, we matche...
On this episode of the Badger Beer Report Podcast, Director of Brewery Relations Joel Geier sits down with Keith Pomerenke, the owner and brewer behind Belshire Brewing, to talk about how they are filling a major gap in Washington County's craft beer scene.What’s on tap in this episode:The Richfield Pioneer: Why Keith chose to plant roots in Richfield, creating a much-needed local gathering place where craft beer fans previou...
The "Wild North" is in the midst of a massive transition, and we’ve got the full breakdown. Greg sat down with our Northwoods Consultant, Landon Cerny, to record a deep dive into the industry shifts, historic closures, and the brand-new energy hitting the region.
In this episode, Joel Geier sits down with Kyle Sikora, the founder and head brewer of Brewed Omen, to discuss a landmark moment for the Hartford community. While the city has deep roots, Brewed Omen officially holds the title of the first-ever craft brewery in Hartford’s history.Though Hartford saw brewing activity over a century ago with the old Hartford Brewery (defunct since the early 1900s), Kyle is the one finally bring...
The Session: Titletown’s 100-Mile Expansion Strategy
In this news-driven dispatch, we sit down with Scott Kraft, President and CEO of Titletown Brewing, to break down one of the most significant moves in the Wisconsin craft scene: the expansion into West Bend.
Recorded as the brand celebrated its 30th anniversary, Scott breaks the news on the official opening date for the new location—Friday, June 26th—and pulls bac...
Inside the Episode:
Pabst History: From Milwaukee roots to the modern "retro" trend.
2026 Beer Trends: What’s filling glasses this season.
CBC Recap: Big takeaways from the Craft Beer Conference in Philly.
The Science of Aging: Why some beers simply don't age well.
Sales in the Wild: The current state of distributors and shelf space.
New Beer Alert: The latest drop from Madison’s Ale Asylum.
In this episode, Joel Geier catches up with Marc Buttera to tell the story of O’so Brewing Company. From their early beginnings to the development of their massive Plover taproom and event space, Marc shares how a mix of quality beer, food, and community engagement keeps the brewery moving forward.
Spring is in the glass. This episode, Greg and Garth discuss the transition to springtime beers, the industry trend of 'Maibock creep,' and current consumer drinking habits.
Join us as we talk with Tyler and Charisse Sallee of Nosey Neighbor Brewing! We will discuss how Nosey Neighbor came to be, their transition to brewing at New Barons, and what to expect at their launch part on the 18th
Joel sat down with Nick Kocis of Dead Bird Brewing to explore his background and the mission behind their vegan brewery. They also dig into the taproom’s unique vibe—from the vintage arcade to their lineup of community events and diverse pour options
🎙️ REPLAY: The Badger Beer Report – Class of '25 & Big State Updates
Missed the live stream? The replay is now available! We pivoted from our original lineup to bring you the most pressing news from the Wisconsin craft scene, including a massive new expansion and a bittersweet farewell.
Ope! North Heading to Appleton: We discussed the big news from the Ope! Brewing crew—construction is well underway for their sec...
The Mixed 6 returns
Chelsea and Greg took a deep dive into the stories and spirits that shape our industry. It was a packed session covering everything from ancient history to the future of the planet.
What we covered:
The History of Women in Beer: Celebrating the trailblazing "Brewsters" who started it all.
Industry Impact: A closer look at the Pink Boots Society and the Women’s Beer and Spirits Collective.
Eco-Friendly Sips:...
Brewery Report: Closing updates on Vintage and Steel Tank Brewing, plus the latest on breweries in progress.
Details on Badger Beer Report's Patreon
Greg and Joel went live to break down the latest developments across the state. If you missed the live stream, the full episode is now available for your post-work pour.
Brewery Builds: We tracked fresh developments from across Wisconsin, including the latest progress at Youngblood Beer Co., Clockwork, and Acronym.
Boulder Junction Launch: we reviewed the opening weekend and the first days of operation for the state's newest tapr...
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