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On today’s episode of AD Nauseam, Amy and Daniel close out 2025 with a fast‑paced look at the FTC’s most pivotal shifts—from major leadership changes to rulemaking shakeups and the year’s most consequential enforcement trends. They will break down what defined the agency’s first year under Chairman Ferguson and what these developments signal for advertisers heading into 2026.

Questions & Comments: amudge@bakerlaw.com or dkaufman...

The Data Stream podcast dives deep into the fast-moving currents of data, technology, and the law. Presented by BakerHostetler’s Digital Assets and Data Management (DADM) Practice Group and hosted by Partners David Sherman and Nichole Sterling, this series explores how companies navigate the complex life cycle of data—from privacy and cybersecurity to advertising, AI and other emerging technologies. Each episode offers clear insigh...

In this episode of Wait, what?, patent attorneys Laura Gordon and Stephanie Lodise tackle the surprisingly high-stakes world of patent application formatting. From font size pitfalls to the perils of shaded tables, they reveal how tiny details can trigger outsized rejections, even after allowance. With real-world stories, practical checklists, and even a pop quiz, Laura and Stephanie show how faulty formatting can interrupt patent ...

The Data Stream podcast dives deep into the fast-moving currents of data, technology, and the law. Presented by BakerHostetler’s Digital Assets and Data Management (DADM) Practice Group and hosted by Partners David Sherman and Nichole Sterling, this series explores how companies navigate the complex lifecycle of data—from privacy and cybersecurity to advertising, AI and other emerging technologies. Each episode offers clear insight...

The landscape of college athletics is rapidly evolving. With new opportunities for student-athletes to profit from their name, image, and likeness (NIL), and the rise of revenue-sharing following the House settlement, legal challenges to NCAA eligibility rules are mounting. In this episode, we explore the latest developments, including the Patterson v. NCAA case, and discuss how these changes impact athletes, schools, and the futur...

On today’s episode of AD Nauseam, Amy and Daniel discuss how the FTC approaches pricing and price disclosure issues, highlighting cases involving car dealerships, seafood companies, rental properties, and delivery services. They explore the importance of clear and conspicuous pricing information, the risks of hidden fees, and offer practical guidance for businesses navigating evolving regulations.

Questions & Comments: amudge@ba...

The Data Stream podcast dives deep into the fast-moving currents of data, technology, and the law. Presented by BakerHostetler’s Digital Assets and Data Management (DADM) Practice Group and hosted by Partners David Sherman and Nichole Sterling, this series explores how companies navigate the complex lifecycle of data—from privacy and cybersecurity to advertising, AI and other emerging technologies. Each episode offers clear insight...

In this debut episode of Wait, what?, veteran patent attorneys Laura Gordon and Stephanie Lodise unravel the deceptively tricky world of Information Disclosure Statement (IDS) timing. Just because the USPTO says you can file an IDS doesn’t mean you should, especially if you care about preserving Patent Term Adjustment (PTA). With real-world examples, court cases, and practical tips, they expose how well-meaning disclosures can back...

On today’s episode of AD Nauseam, Amy and Daniel are joined by special guest, advertising associate Mike Ingram, to dive into the FTC’s first enforcement of the Inform Act, which requires online marketplaces to verify and disclose information about high-volume sellers. They will also discuss the upcoming Take it Down Act focused on online content takedown. The discussion highlights the importance of understanding evolving FTC ...

The Data Stream podcast dives deep into the fast-moving currents of data, technology, and the law. Presented by BakerHostetler’s Digital Assets and Data Management (DADM) Practice Group and hosted by Partners David Sherman and Nichole Sterling, this series explores how companies navigate the complex lifecycle of data—from privacy and cybersecurity to advertising, AI and other emerging technologies. Each episode offers cle...

On today’s episode of AD Nauseam, Amy and Daniel explore the legal and regulatory challenges of deceptively formatted advertising, often referred to as native advertising, focusing on how the FTC and NAD assess whether consumers can recognize content as advertising. Through case examples and policy discussions, they emphasize the importance of clear, conspicuous disclosures to maintain transparency and consumer trust.

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In our last two episodes we discussed the impact of U.S. policy shifts on global FDA-regulated products supply chain and shared industry perspectives on global supply chain disruptions. On today’s episode, we unpack the sweeping tax reforms introduced by the One Big Beautiful Bill Act signed into law on July 4, 2025. With major changes to R&D expensing, international tax regimes, and incentives for domestic manufacturing, the b...

On today’s episode of AD Nauseam, Amy and Daniel explore how advertisers can substantiate sensory claims—such as taste, smell, and feel—through rigorous testing, with a focus on guidance from the ASTM E1958 standard and decisions from the National Advertising Division (NAD). They’ll also discuss key cases involving recognizable brands, emphasizing the importance of clear comparisons, appropriate test design, and statistical va...