Baking For Business Podcast

Baking For Business Podcast

The BFB podcast is a no fluff, no BS podcast dedicated to helping bakers, treat makers and cottage food entrepreneurs build and grow in business, life and everything in between. Chef Schonberg is devoted to sharing tips, resources and conversations tailored to those in the baking industry. With her tough love perspective and passion for marketing Chef Schonberg makes it her mission to uplift and educate those in the baking profession. Love the show? Then join our FREE Newsletter list at and get even more business tips, chefs award-winning recipes, specials and promotions directly from Chef Schonberg for FREE. Follow Chef Schonberg on Instagram at


December 6, 2023 20 mins

Ever wondered about the secret sauce to picking out the best products? Well, in today's episode, I'm spilling all the tea on the 3 products I can't live without.

In today's episode, I'm sharing three products that can propel your home baking venture to new heights. Each idea is a classification of a product so that you can modify it for your brand and start to see success.

No matter what n...

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This week, we have the pleasure of chatting with Gabby, a recent Food Network winner who has taken her sugar cookies to the top. Gabriela, a full-time teacher, turned her love for baking into a thriving business while maintaining her teaching job. This isn't just a story about baking delicious cookies; it's also about the significance of investing in oneself for business success.

Gabriela's tale wouldn&apos...

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Today's guest took their love of American pastires, moved out of the country and shared thier passion with everyone.Today we meet the owners Alicia and Sean of El Cookie in Alicante Spain.From Alicia's American roots nurturing her love for baking to Sean discovering his flair for the craft after marriage, they've whipped up a business that's a perfect blend of their two worlds.

The duo’s journey hasn’t ...

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Finding your niche can be hard for some but for Lady Berry Cupcakes it boils down to two things, fondant and cupcakes! Lady Berry Cupcakes is located in the UK and teaches online classes as well. This episode promises a treat as we are joined by the fantastic Farley, the founder of Lady Berry Cupcakes who has a love and passion for teaching others the joy of fondant and cupcakes.

Her sheer enthusiasm that she brings to her...

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Imagine baking a three-tier cake for your first order - daunting, right? That's precisely what Nam, the owner of Dreameecakes did. Today I sat down and spoke to the cake artist about how he got started in the industry and what does it look like to be a one man show.
 This episode is a delightful narrative of Nam's journey from being a complete novice to a successful entrepreneur – all self-taught, backed by the suppor...

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Today's guest went from being a professional copywriter to falling in love with blogging. Today I chat with Jessica from Sweetest Menu blog in Australia. Take a peek behind the kitchen doors and join us on a sweet ride through the world of blogging and baking. 
A trip to the states inspired Jessica to dive into her passion more and today she shares all about it.

In this episode we will cover:

  • What made her take...
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Who says the final quarter of the year has to be a struggle for your baking business? You guys know I am big on planning and the best way to finish the year strong is with a good plan.
Throughout this enlightening episode, we’ll explore the impactful strategies of setting goals, strategic planning, and effective implementation. We’ll whip up some useful ideas on how to profit from holidays and events like Small Business Saturda...

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If your brain is screaming with fears when it comes to teaching online then this episode is for you. Everyone has fears that rise as they operate their business. It's okay to feel them; you're not alone. But it's essential to push through them to build a successful business.

Moving past the misconceptions, we're about to redefine what it means to be a qualified teacher. You don't need a formal educ...

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Todays guest is on a mission to help you make a good first impression with your customers. Today we are talking with Karen who is the founder of Karentology.

Karen started out as a hobby baker who wanted to present an elegant package to her friends and family when she made her baked goods. That hunt sent her down a path to creating her own boutique packaging brand that she now sells through Amazon.
Karen strongly belie...

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I am celebrating 100,000 downloads and I need your help! This week I am sharing a new way for you to get involved with the podcast.

100k is huge and I so grateful to God for each and every one of you! One of the things I love about the podcast is hearing from all of you all across the globe. So to make sure I am serving you better going forward I have included a feedback form and we have a cool new look too!

In th...

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From the Dr. Oz Show, Ellen, Today Show and more, today's guest has been sharing her love for food for years. Today I chat with Tiffany Thiessen; actress, mom, cookbook author, and queen of transforming leftovers. Food waste is a huge global issue and today's celebrity guest is doing her part to reduce our environmental impact. 

Tiffany takes us through her journey from a young girl learning in her family's...

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Today's guest went from bringing in the bad guys to bringing in the sales. Ashley is the owner of Ashley's Sweets And Treats in Canada. Today she shares how she left her career and started from ground zero with just YouTube tutorials and a strong will to learn. From her first cake for her son's birthday to clients asking for more, Ashley's tale is one of determination and pure love for the craft.


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If you have ever wondered how to juggle your multiple passions then today's guest is sharing the scoop. Latrice Pace is a gospel music artist, theater actress and also a bakery business owner.  Best known as a member of the world-renowned gospel group Pace Sisters, Latrice brings us into her world, revealing the behind-the-scenes of her bakery business, Treecie's Treats, and her latest music release, Exodus: The Journey O...

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If you have not signed up for Threads yet, today's episode will help you understand why you should and how to win on the platform.

Social media isn't just about looking good anymore, it's about connecting in a more profound, real way with your audience. Throughout the episode, we'll have an open discussion about the importance of authenticity and not always having to 'look attractive' on Threa...

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You don't have to sell your baked goods to have a successful baking business and today's guest is proof of that. Today on the Baking For Business podcast we spoke one on one with Chelsey White, the owner behind the popular blog Chelsweets.

A journey that began with just baking for co-workers overtime evolved and led her to marking her presence firmly in the blogging industry as a top dessert blogger. On today&apo...

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What could a simple bake sale lead to? Meet Minion, the miraculous founder of the Cupcake Collection, who turned her financial struggles into a thriving business. Like any business owner we all face challenges and her new book, Made From Scratch, highlights the ones she overcame while building her brand.
Her story is sure to inspire anyone with a passion they want to convert into a successful venture. 

This conversatio...

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Meet Sarah, a Jewish baker who is all about baking bread and building bridges. Sara is all about supporting organizations that address social and racial injustices. This isn't your ordinary baking company. Sara, along with her siblings, embarked on this journey as a simple family activity during the pandemic. Little did they know that their passion for baking would evolve into a platform for sparking dialogues, raising awarene...

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If your curious if corporate orders can work for you then today we have an amazing story of success. Shupan is the owner of Cakes By Shupan located in Georgia. A native of Liberia, West Africa Shupan has been a home baker in America now for over 16 years.
With a passion for baking that was ignited by her grandmother, Shupan took her love for creating delightful and memorable desserts to new heights by registering her own succes...

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Want to know the secret to doubling sales in your home baking business? Today I am resharing two of my top tips that helped me to see increase within my home bakery and build more brand awareness.

Remember that all growth does take time. In business there will always be ups and downs but showing up for yourself and not giving up is key.

In this episode we will cover:

  • The importance of hosting your own promotion...
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Today's guess isn't just a YouTube superstar but he is now an author too. Join us as we chat with Nick DiGiovanni, who shares his exciting journey in the world of all things culinary. From early inspirations in the kitchen to competing under the watchful eye of Chef Gordon Ramsay. Prepare to be inspired by Nick's amazing journey within the industry and how he plans to share his recipes with you in his new book.

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