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April 29, 2025 50 mins

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This week Victoria Jenn sits down with Karla Salinari, a nutritionist, educator, and cookbook author of Abuela’s Plant Based Kitchen.


Karla opens up about her journey from a 20-year career in finance to building a successful business around plant-based nutrition. She shares her family’s legacy of vegetarian living in Puerto Rico, the process of writing and publishing her cookbook, and how she turned her passion into purpose. Discover how Karla navigated business loans, assembled her dream team, and juggled the transition from corporate life to full-time entrepreneurship.


You’ll also hear real talk about the challenges of solopreneurship, investing in yourself, the importance of community, and how to take pride in your roots while paving your own path. 


You’ll learn:

  • How Karla turned traditional Latin recipes into healthy plant-based versions
  • The realities of pitching and publishing a cookbook with a top publisher
  • Why investing in yourself and asking for help can transform your business
  • The unique entrepreneurial journey for Latinas and the power of community support
  • Steps to break into the wellness and plant-based space as a business


✨ Get Karla’s Book: Abuela’s Plant-Based Kitchen, available at all major bookstores, Amazon, Barnes & Noble, Target, and Walmart.


Connect with Karla:

Instagram, Pinterest, TikTok: @thelatinahealthcoach

Website: karlasalinari.com


✨ If you enjoyed today’s episode, please leave us a review with your feedback. We love to hear from our community


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⬇️ Resources & Tools ⬇️

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NOTE: I’m a Brand Ambassador and affiliate for certain businesses, products and services that I believe in. I may have referenced these and included links in this video, description or someplace else at this site. I hope you find the resources helpful. Copyright, Liability Waiver and Disclaimers. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, except as permitted under the United States Copyright Act, and/or without the prior express written permission of VJR Enterprises, LLC, Disclaimer of Warranty: While all persons associated directly or indirectly with this site and video use their best efforts in preparing the content, there is no express or implied representations or warranty with respect to the accuracy or completeness of the content of the videos, including any content, links or resources shared, including those by third parties. Furthermore, all parties specifically disclaim any and all express or implied warranties of merchantability or fitness for a particular purpose. The advice and strategies contained herein may not be suitable for your situation. No legal or investment advice is being given herein. No liability or damages shall take place because of this video and/or content.

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