Clients Care About You, Not Your Real Estate Spiel

The raw, unfiltered reality of what it takes to set 100 listing appointments in a single month. This isn't about shortcuts or magic scripts—it's about embracing the struggle that even seasoned professionals face when pushing beyond conventional limits.

Join me as I break down a grueling day of five back-to-back listing appointments, starting at 7:10 AM and finishing after 7:30 PM. You'll hear the real-time challenges of schedule adjustments, appointment overruns, and the constant pivoting required to serve clients at the highest level. This is the unglamorous side of success that few are willing to discuss openly.

What makes the difference between average and extraordinary performance in real estate? It's not talent—it's momentum. I share why missing even a single day of prospecting destroys the compound effect of consistent action, and how protecting your daily cadence becomes the foundation of predictable results. After 21 years in the business, this remains my greatest professional challenge and source of growth.

Perhaps most surprisingly, I reveal that in each hour-long appointment, only about 15 minutes focused on real estate itself. The remaining time? Building genuine human connections that transcend transactions. In our increasingly digital industry, authentic relationship-building remains the ultimate competitive advantage. Four committed clients from five appointments didn't happen by accident—they emerged from disciplined prospecting and genuine care.

Ready to elevate your real estate business? Subscribe now for more unfiltered insights on turning ambitious goals into reality through consistent daily action.

Connect with Maria Quattrone:
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Website: MQrealesate.com
Office number: 215- 607-3535

Episode Transcript

Speaker 1 (00:00):
Don't think this isn't a struggle.
Setting 100 listing appointmentsin the month of March, don't
think it's not a struggle.
I'm just like you.
I'm just like you.
We're all at different levelsin our game in this thing that
we call life, but it isdefinitely.
It's not an easy thing.

(00:20):
It's not an easy thing to dothis.
So today, this is my day Istarted Great.
So that's how things go.
The oven's beeping, I've beenmaking some food.
This is life, real shit.
I don't think it is not astruggle for me.

(00:41):
If it came easy, everybodywould do it.
Setting 100 listing appointmentsin the month of March, you know
you set them.
You actually have to do thework for them and in some cases
a lot I do on the phone.
But there's some that I go to.
Today I started one at 10 inSouth Philly that didn't finish

(01:02):
until 10.58.
I was supposed to be at 1.11,but he said I want to meet you
at 11.30.
So I went to 11.30.
So I had to change the 12o'clock one to 12.15, but it was
only literally five minutesaway.
So then that was at 12.15.
Then I had to change the oneo'clock to 1.30.
Then I get there at 1.30.
I had a 2.30 in the office.

(01:27):
But I said to Dara you're goingto do this appointment.
There's no way I'm going to beback here by 2.30.
Well, she did just 2.30.
It was for an internship at ourcompany.
So Dara is actually the bestperson to handle that company.
So Dara is actually the bestperson to handle that.

(01:49):
Anyway, and then there was athree o'clock.
They didn't answer.
There was a three, four, no,four o'clock.
I talked to him, got thatlisting and then there was a
five o'clock IR appointment.
And then I had follow-up calls,Walked in the door at 7.46 pm
and I started on the computer at7.10 am.

(02:10):
So when you make a commitment,got to do the work.
And so what I'd say to you isthat, yeah, does it get a little
overwhelming?
Sure, but I'm focused and I'mdisciplined and I'm doing the
work.
And I talked about this morningin our community, at MQA.

(02:30):
I talked about what happens wemake we call this a group on
Monday, wednesday and Fridaysfrom nine to 12.
I said Tuesday and Thursdaysaren't days off of calling.
What happens?
If you're not consistent everysingle day, then you lose the
momentum, the big mo, as theycall it, the compound effect.

(02:52):
You lose the momentum.
When you lose that momentum,then you have to start over and
over again.
So it's critical that you dothe activities every single day,
so you have a cadence that goeson.
There's a cadence to makingcalls, there's a cadence to have
a conversations, and everyappointment that I went on today

(03:15):
probably talked about realestate for maybe 15 minutes of
the hour.
Most of it was about them andtheir life and about their
struggles and about things thatare going on, not about real
estate folks.
It's about what else ishappening in people's world,
what else is happening in theirworld and how can you connect

(03:39):
with them on a real, human level.
That's what it's about.
How do you connect with otherson a human level and whoever's
on this YouTube over here?
This isn't a recording.
I'm a real human.
I don't know who you are orwhat's going on, but stop with
this nonsense.
Hello, my name is Bill.

(04:00):
Anyway, I digress Connectingwith people on a real level, on
a human level, and so I'll saythis again Don't think that it
isn't a struggle.
It certainly is.
It is the biggest professionalchallenge that I have in the
last 21 years, and this month is21 years in real estate, and

(04:25):
this month is 21 years in realestate, 21 years that I've been
in real estate and servingpeople at the highest level.
So today was five listingappointments.
I had five of them.
Well, I'll say for sure, fourof them committed to working
with us.
One is currently signed.
The other three will be signedin the next week to two weeks or

(04:49):
so.
Tomorrow, going back at it, I'mgoing to get it, so let's go
get it.