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September 30, 2025 17 mins

What can students learn from the real-world use of AI and analytics in business? In this episode of Bearcats Mean Business, Matt Booher, Vice President of Data Solutions at EW Scripps Company, shares how he built his career in analytics, how Scripps is leveraging AI to shape the future of media, and the challenges that come with innovation.  

Matt also offers advice for Lindner students seeking to enhance their skillset for a data-driven career. Plus, he previews his upcoming talk at the Center for Business Analytics’ Data Science Symposium on Oct. 9, where students, faculty, and industry leaders will explore how analytics and AI are reshaping the future of business. 

Register for the Data Science Symposium today.

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