Beer Edge

Beer Edge

A weekly dive into the business and culture of beer. Hosted by Andy Crouch and John Holl, The Beer Edge podcast provides listeners with unparalleled insights into the beer industry. Our mission is to provide consumers and industry players alike with a fresh and unfiltered look at the world of better, flavorful beer. We seek to capture the essence and passion of brewers, both big and small, foreign and domestic, each of whom has a distinctive and colorful story to go along with the beautiful beers they produce.

Episodes

February 23, 2022 45 min

It’s never boring with Melissa Cole. The first time we met remains a bit of a fever dream for me. We get into it in the first few minutes of this interview and, in character, Melissa manages to recall micro details of what we ate and drank that night six years ago. 


Melissa’s work is similarly colorful and a bit hard to characterize. She appears to have transcended the role of journalist and become somewhat of a presenter, as the Br...

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Parenting isn’t easy. And trying to manage young kids, especially during a pandemic, is incredibly hard. I don’t talk about my personal life much on these podcasts, in my work, or on social media. I prefer to keep the separation. But I also know there is value in letting others who may be similarly situated know that things are rarely the well constructed perfection reflected in smiling family Instagram photos. And that’s how I fir...

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January 11, 2022 50 min

This week we continue our conversation with beer writer Matthew Curtis. If you missed part 1 of our discussion, I recommend you go back and give it a listen. In that episode, Matt and I discussed his work with Pellicle, his online beer, wine, and cider magazine, how he developed his voice as a writer and podcaster, and about his profile of St. Mars of the Dessert in Sheffield, England. We also discussed important and sensitive subj...

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December 21, 2021 60 min

One of the best parts of covering the craft beer industry for a while is experiencing new voices. Perspectives tend to harden over time and without the addition of new blood, they can calcify and begin to become immovable. And the industry so often feels like a singular experience, one that speaks with a too uniform voice that serves as so much retread. 


Matthew Curtis stands in the middle of all of this. He started writing about be...

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December 7, 2021 56 min

26 years is a long time to run a business, let alone one with your spouse. 


When my guest today first met her future husband, they were 16 years old and attending the same high school in Massachusetts. He would soon be booted out of that school but their relationship remained strong. When years later he floated the idea of opening a brewery, the two would help build the brewery together. 


The story of Dogfish Head is one we’ve heard ...

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November 30, 2021 44 min

In our most recent episode, I hosted a longtime friend and fellow beer writer, Joe Stange, who told us about moving his family to Thailand in the middle of a pandemic, the importance of traditional styles, and the future of the American beer bar. In this episode, we continue our discussion, moving on to his somewhat unexpected defense of hazy IPAs, his thoughts on why Stone’s Berlin project failed, and whether lager will finally ha...

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November 18, 2021 54 min

The pandemic has been a weird experience for everyone. Everything suddenly stopped, things went quiet, we became trapped in our homes for months on end. Even for the most stable among us, the experience was unsettling. For my guest today, the pandemic was anomalous in an entirely different way. Newly returned to the US after more than a decade living abroad, writer Joe Stange and his two children moved to a family farm in rural Mis...

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November 11, 2021 53 min

Paul Verdu is the vice president and head of Tenth and Blake, which is the craft focused arm of its parent company, Molson Coors. Under this umbrella, Coors, then later MillerCoors, and now MolsonCoors, have each sought to launch, develop, and promote flavorful beers. Its portfolio has shifted over the years, once including Blue Moon until it outgrew the group and moved onto the bigger leagues. It has also been an active buyer of c...

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November 2, 2021 59 min

Emma Janzen and I have known each other for years. Well, in the sort of way that two people on Twitter who have never met in person can. We’ve traded messages, likes, and retweets. She’s a talented writer and photographer who possesses a great eye for detail while not losing focus on the story. She’s someone whose work I’ve followed for a long time and who I’ve wanted to have on the podcast. 


Her career is a melange of multimedia en...

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October 26, 2021 61 min

Perhaps it’s because we’ve been trapped in our houses and then our cities and counties and states for too long, but my mind has been on San Diego a lot lately. In recent episodes, we’ve had some great guests from the area and today is no exception. About 2 years ago, a small earthquake shook the craft beer world. Ballast Point, whose sale only a few years earlier for a billion dollars to Constellation, had gobsmacked everyone from ...

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October 12, 2021 44 min

My guest today is Chris Leguizamon, a beer educator and marketer living and working in San Diego and one of the new voices of craft beer. Chris has worked at several of southern California’s top breweries, including the aforementioned Stone and Alesmith, as a tour guide and brand ambassador. From his earliest work in the industry, Chris recognized the importance of education, both for himself and for visitors taking his tours. He h...

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August 30, 2021 48 min

One of the biggest stories of the year has unquestionably been the mistreatment of women in the beer industry. Long simmering just below the surface, the issue rose to the surface recently on Instagram and took off from there. The erasure of women in the retelling of craft beer’s story and history has also long been a problem. And it’s one that my guest today has been focused on fixing.


My guest today is Tara Nurin, a longtime beer ...

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August 23, 2021 51 min

I’ve lived in the Boston area for more than 20 years now and it’s just a weird city when it comes to beer. Perhaps due to Sam Adams and Jim Koch, the city has earned an outsized reputation in the craft beer world. Compared to any other city our size population wise, we should have way more breweries and beer bars. Yet, Boston’s beer reputation is big. And there is one likely reason that Boston is considered such a great beer city a...

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The debate over which is the best American beer city has raged from the earliest days of craft beer. Powerhouse names such as Portland (both Oregon and Maine), Asheville, Denver, Chicago, and others have each made convincing cases. And right there from the beginning has been San Diego, basking in its sunshine and style defining West Coast IPAs, and smiling knowingly at its competition. 


This week we have one of the most dialed in pe...

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July 19, 2021 55 min

In the world of bars, pubs, and dives, one of the greatest signs of respect is to have a bar stool named after you. John Holl has a bar stool named after him in a Tennessee brewery. And the late great publican Don Younger of the Horse Brass Pub in Portland, Oregon, had a corner seat at the now closed Falling Rock beer bar in Denver named after him. With its recent closure, I wonder what happened to that chair. In the beer industry,...

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Chris Shepard is one of the keenest voices in the craft beer industry. A Senior Editor for Craft Brew News at Beer Marketer's Insights, he covers the trade side of the craft beer industry with wit, wisdom, and a healthy dose of skepticism. 


You might wonder how a trained actor and theater director found his way to writing about the business of beer. Well, as you’ll hear Chris tell it, Beer Marketers is a 50 year old company, a t...

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July 5, 2021 49 min

Today we talk with one of the most recognizable names in the beer industry at large. An aspiring rapper, occasional poet, famed brewery tinkerer, and now helping run one of the largest craft breweries in the world, Sam Calagione has had a storied and frenetic career. The co-founder of the Dogfish Head Craft Brewery, Sam Calagione’s story began in 1995 when he and his wife Mariah opened Dogfish Head Brewings & Eats, the first br...

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March 9, 2021 49 min

Writer Kenny Gould got his start with beer by running a tasting club in college. He was passionate about the subject so it remained on his mind after he graduated and moved to New York to work for Gear Patrol magazine. In his spare time, Kenny and a friend developed the concept for Hop Culture. In the beginning, the goals were simple, a place to post their articles about beer. A basic blog. But the idea quickly grew from there, dev...

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March 2, 2021 48 min

One of the best parts of covering the beer industry is watching fresh new voices enter the space. The craft beer industry has long suffered from a tendency to highlight the same people over and over again and beer media is no different. We in the beer press tend to group around well-known individuals and help elevate their thoughts and opinions while failing to dig deeper to hear from others. It’s a known issue and one we need to w...

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February 16, 2021 79 min

This week we're catching up with Chalonda and Nik White to check out the Chicago beer scene that they both represent so well. Chalonda White represents one of the freshest voices on craft beer. And her husband Nik White is an old school Chicago beer guy. Together, this dynamic husband and wife squad are helping push the craft beer community forward. From her Afro Beer Chick handle on Twitter, Chalonda spits fire and truth, cele...

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