There is so much discussion about defining or creating your ideal client profile. However, I want to share another perspective of the "ideal client" framework. Being able to be clear about who your client makes the biggest difference in who you market and build your brand. Please note this episode is NOT about an avatar or anything like that. This episode is offering another way to consider defining your "ideal" client.
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Behind Her Brand is a community of women business owners and career professionals that are risk takers, creative, focused, family oriented, purposed driven and committed to building businesses and careers that bless their families and the community they are in.
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