🎉 Welcome to Season 2 of the Behind the Home Build Podcast!
We’re kicking things off with a powerhouse guest: Kendra Happ, President of Progressive Media, to dive deep into the dynamic world of local media, strategic marketing, and leadership.
In this premiere episode of Season 2, Kendra shares how she’s blended the art of storytelling with the science of sales to grow one of the most respected media companies in the region. With a career spanning over two decades, she brings an insider’s perspective on how businesses can elevate their presence through intentional media strategies that truly connect with their audience.
From navigating evolving advertising trends to building a results-driven, community-first approach, Kendra discusses the real-world decisions and creative thinking that drive success—not only in media but in leadership and brand building.
🧠 Topics we cover:
-Kendra’s journey from media sales to leading Progressive Media
-The role of storytelling in effective local marketing
-What businesses get wrong (and right) about media strategy
-How Progressive Media blends traditional and digital platforms
-Building lasting client relationships in a fast-moving industry
-The future of hyper-local advertising and community engagement
Whether you're building homes, building brands, or building communities, Kendra’s insights will help sharpen your creative and strategic edge.
📌 Guest Info:
Kendra Happ is the President of Progressive Media, a full-service marketing agency that empowers local businesses through custom media strategies, including print, digital, video, and event marketing. She is known for her leadership in sales strategy, community focus, and creative marketing campaigns that get results.
👉 Connect with Kendra Happ
Kendra@pinlakemediaco.com
📞 (404) 702-5747
www.pinelakemediaco.com
#BehindTheHomeBuild
#KendraHapp
#ProgressiveMedia
#WomenInMedia
#MarketingStrategy
#CreativeLeadership
#localbusinessgrowth
🎧 Listen now on Spotify, Apple Podcasts, or wherever you get your podcasts.
🔗 Don’t forget to subscribe, leave a review, and share this episode with a friend or colleague!
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