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July 8, 2025 24 mins

In today’s episode, we talk about how AI has changed finserv’s approach to advertising and which areas of bank marketing will be affected the most. Join the discussion with host and Head of Business Development Rob Rubin, Analysts Lauren Ashcraft and Jacob Bourne.

 

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For a transcript of this episode click here: 

https://www.emarketer.com/content/podcast-agi-coming-how-will-change-everything-and-behind-numbers-podcast-banking-payments-show-ai-turning-bank-marketing-upside-down-what-will-disrupt

 

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Quad is a global marketing experience company that gives brands a frictionless way to go to market using an array of innovative, data-driven offerings. With a platform built for integrated execution, Quad helps clients maximize marketing effectiveness across all channels. It ranks among Ad Age’s 25 largest agency companies. For more information, visit quad.com.

 

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