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December 19, 2025 36 mins

On today’s podcast episode, we discuss our “very specific but highly unlikely” predictions for 2026: what Amazon will do with the price of Prime; between OpenAI and Apple, who’s most likely to buy whom; and why a potential WBD acquisition by Netflix might not go through in 2026—if at all. Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Nate Elliott, and Vice Presidents of Content Suzy Davidkhanian and Paul Verna. Listen everywhere, and watch on YouTube and Spotify.

 

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For a transcript of this episode click here:

https://www.emarketer.com/content/podcast-behind-numbe-what-if-prime-cost-less-openai-bought-apple-netflix-wbd-deal-never-happens

 

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