From choreographing dance routines and directing a TV show at a South African megachurch… to running her own freelance business - Lineo Kakole’s journey into branding was anything but traditional.
When no one would hire her after she quit her job, Lineo started sharing passion projects on Instagram. From there, she built her creative identity design studio, Get Ready With Me, around beauty, strategy, and intentional living.
But freelancing wasn’t always smooth. Burnout forced Lineo to rethink everything - from how she planned her day to how she tracked her emotions. Her solution? Turning to her 16-year-old self for guidance.
Her high school self packed a lot in without burning out, how did she do it?
Paper planners. Quarters, not just years. Dance breaks. Report cards. Slowing down.
Now she does client work just four focused hours a few days a week - and she’s built a business that truly fits her life.
In this episode, Lineo shares how she:
- Built her freelance brand from scratch with no client experience
- Discovered her niche through joy, not just opportunity
- Designed a unique way of tracking emotional productivity
- Learned to value her unconventional career path
- Built market access beyond South Africa — into London, Sydney, Berlin and more
Lineo reminds us: No one’s chasing you.
You don’t need to be 'Forbes 30 Under 30'.
You just need to design a freelance life that works for you.
----
Hosted & produced by freelance podcast editor & video creator Steve Folland.
EPISODE SPONSORED BY FREELANCER MAGAZINE
Much more than a magazine these days - but come on, who doesn't love sweet glossy pages dropping through your door helping you explore the world of freelancing?
Visit freelancermagazine.co.uk
JOIN THE COMMUNITY
You're not alone being freelance.
Come and hang out with your BFFs (Being Freelance Friends).
beingfreelance.com/community
NEW TO FREELANCING? THERE'S A COURSE FOR YOU!
The Being Freelance course is made for you!
Take the course and you'll also get 6 months FREE community membership.
FREELANCER MERCH
Get Being Freelance merchandise at beingfreelance.com/shop
Like VIDEO? - Check out the Being Freelance on:
Instagram - Instagram.com/beingfreelance
YouTube - YouTube.com/SteveFolland
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.