All Episodes

August 23, 2024 68 mins

How Publishing Path Impacts Your Book Marketing Strategy - with Special Guests, Michelle Cox and Alison Hammer

Yes a book is a book, but how you market it varies greatly by publishing path. From traditional, to small press, to self-publishing, the tactics and book marketing strategy for each will be different.

Tune-in to hear our author panel of Alison Hammer, Michelle Cox, Lainey Cameron and Paulette Stout discuss how to find book marketing success, regardless of how you publish.

⁠⁠Join our newsletter ⁠⁠⁠and you'll always hear about new episodes and resources!

Visit our episode page for all resources featured in this episode.

For more tips and ideas visit our Book Marketing Tips and Resources


Episode Sponsor:

Lilian Sue, author of The Powerful Publicity Prescription, and owner of In Retrospect Writing Services.


Book Marketing Help from Lainey:

⁠12 Weeks to Book Launch Success is Lainey’s program to help authors successfully launch their book. ⁠⁠Join the wait list here⁠⁠. Or ⁠⁠join Lainey’s list for free book marketing tips and webiinars⁠⁠.


Got ideas for future guests and topics? ⁠⁠⁠Send us your ideas here ⁠⁠⁠(or submit as a potential guest).

Plus, don't forget to subscribe to the podcast and leave a quick rating or review!

Mark as Played

Advertise With Us

Popular Podcasts

24/7 News: The Latest
Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

The Clay Travis and Buck Sexton Show

The Clay Travis and Buck Sexton Show

The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.