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November 22, 2024 66 mins

Authors are always told to prioritize author newsletters. But why is that and how should one go about building and engaging with an audience via email?

In this episode, we'll dive into the both the basics of author newsletters, how to build a community, and also how to up-level your game if your newsletter has gone stale.


Join ⁠Lainey⁠ and ⁠Paulette’s ⁠author newsletters to see how we do it :)

Visit our ⁠⁠⁠episode page⁠⁠⁠ for all resources featured in this episode.


Episode Sponsor:


⁠Paulette’s new series collection⁠! Get three multi-award winning books read in 43 countries--all in one page turning collection!

Sit back and get ready for some love, spice and fantastic writing in The Bold Journeys Series Collection.


Book Marketing Help from Lainey:

⁠⁠⁠⁠12 Weeks to Book Launch Success⁠⁠ ⁠is Lainey’s program to help authors successfully launch their book. ⁠⁠⁠⁠⁠Join the wait list⁠ ⁠⁠⁠⁠. Or⁠ ⁠⁠⁠join ⁠Lainey’s list for free book marketing tips⁠ and webinars⁠⁠⁠⁠.


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