Andy Meadows: A Radio Consultant's Look at Digital

This week we visit with Andy Meadows—a Texas-based radio consultant, author, and chief editor for RadioUpdate.com. Andy shares his radio journey, starting in a small family-owned station and moving into larger markets, ultimately overseeing digital strategy and earning national recognition for outstanding online engagement. He also reveals why he believes the future of radio relies on a meaningful blend of on-air personality and effective digital content.

What You’ll Hear in This Episode

Andy’s Radio Roots

• Growing up in a small-market station owned by his parents
• The transition to Dallas-Fort Worth and rapid career growth

Consulting & Digital Leadership

• How radio consulting evolved to include digital best practices
• The importance of bringing a “forward-thinking” mindset to both on-air and online

Integrating On-Air & Online

• Why Andy believes a station’s website is its most valuable digital asset
• Tips on using AI and user-generated content to fuel your station’s online presence

AI in Radio

• Practical ways to enhance show prep, social media, and blogging with AI
• The ethical approach to using AI-generated voices and content

Local Connection Matters

• How personal appearances and local engagement can never be replaced by AI
• Leveraging technology to free up staff time for more community involvement

RadioUpdate.com & Content Creation

• What Radio Update offers and how it’s different from other industry platforms
• How sharing unfiltered opinions and innovative ideas fosters a strong radio community

Key Quote

“Use AI to make your staff of five feel like fifty. Stations should embrace it to do things that used to require a huge budget—but never lose that local human touch.” — Andy Meadows

Resources & Links

Andy’s Consulting Services: https://www.RadioStationConsultant.com

Radio Update: https://www.RadioUpdate.com

Connect with the Podcast

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For more insights, tips, and resources, visit https://www.skyrocketradio.com/173.