In this follow-up to our recent episode on AI search, we dive deeper into what radio stations must do to ensure their websites become go-to resources for AI-powered tools like ChatGPT, Gemini, Perplexity, and CoPilot. When someone in your market asks, “Where’s the best place to advertise in [Your Town]?”, will your station show up?
For more show notes, visit https://www.skyrocketradio.com/189.
We explore how AI Search Optimization (also known as Generative Engine Optimization or GEO) is already reshaping how people discover local businesses and events—and how your radio station can stay ahead.
What You’ll Learn:
- What AI Search Optimization is and why it matters more than traditional SEO
- How to turn your content into AI-ready answers for local questions
- Tips for the five common types of content:
1) Advertiser spotlights
2) Local event listings and recaps
3) Evergreen community content
4) Sponsorship and advertising info
5) Podcasts and interviews
- Practical tips to structure and tag your content for AI visibility
- Why a content-light website could mean you're missing out on digital relevance.
Who This Is For:
Radio station managers, digital content teams, and broadcasters who want to ensure their online presence stays visible and valuable in a world increasingly shaped by AI search engines.
Take Action:
- Start treating your content like a local authority source. Your audience—and AI—are already asking questions. Make sure your site has the answers.
- For a website partner that can help you, reach out to https://www.skyrocketradio.com.
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