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January 26, 2024 • 31 mins

In this podcast interview we sat down with Marco De Paulis, Director, Ecommerce Partnerships at Ryder.

Marco stresses the importance of being prescriptive and detailed in integration proposals. By engaging with customers early on, gathering feedback, and incorporating their ideas, the partnership team ensures a more successful integration development.

He also shared the long-term impact on customer retention, emphasizing that its not just about a great launch - it's about making your product stickier, keeping those users around for the long haul.

Keep up with Marco here!

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