How to Build a Values-Based Practice with Alicia Murray

If you’ve ever felt torn between growing your private practice and staying true to your values, this episode is for you. Many mental health professionals step into solo or group practice hoping for more freedom, only to end up overwhelmed and unsure of how to scale sustainably.

Alicia Murray, therapist turned business consultant and founder of The Therapist HQ, joins Kym to talk about building a practice that supports your life, not the other way around. From niching with confidence to hiring help and leveraging AI tools, Alicia shares the mindset shifts and systems that helped her grow a thriving business while raising a young family.

In This Episode, We Cover:

• Why starting with your values can prevent burnout later.
• How to niche down without losing flexibility in your work.
• Strategies for setting sustainable fees and honoring sliding scale options.
• When and how to hire help so you can actually scale.
• Tips for using AI in a private practice without compromising ethics.
• The mindset traps that keep therapists stuck in survival mode.
• How Alicia uses a custom GPT to support clinicians through Therapist HQ.

Connect with Alicia:
Website - https://stan.store/The_Therapist_HQ
Instagram - https://www.instagram.com/thetherapisthq

Join the Berries Community! A dedicated space for mental health clinicians to connect, share insights, and grow together. Look for Berries AI Official Community on Facebook.
www.heyberries.com/community

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Join the Berries Community - A dedicated space for mental health clinicians to connect, share insights, and grow together. Look for Berries AI Official Community on Facebook at http://heyberries.com/community

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