Beyond Rent: Exploring Property Management

Marketing a property is about building a brand that creates a unique community identity.

Lynnette Morgan, leasing professional with Rookwood Properties, joins the podcast to discuss what “community identity” means for apartment living; how a property’s location, architecture, and resident demographic shape its identity; and how to translate identity into marketing materials.

Lynnette further explores how resident events and community...

Many property managers and owners aren’t fully aware of the potential financial and operational risks involved with not providing renters insurance. Unfortunately, many residents don’t adequately protect themselves against risk. For example, around 275 apartment fires occur in the U.S. per day, resulting in more than100,000 fires per year.

Katie Curry and Christian Thomas of LeaseTrack join the podcast to discuss the importance of e...

As the rental housing landscape becomes more competitive and compliance-driven, tenant screening is no longer just a background check. It’s a critical touchpoint that shapes the leasing experience for renters and property managers.

Taylor Lembi, CEO and Founder of Intellirent, joins the podcast to discuss what thoughtful, effective screening practices look like in today’s environment—a partnership rather than a transaction. Further,...

Koray Oztekin, CEO and Founder of Zenbase, joins the podcast to discuss the financial health of American citizens, how economic burdens affect the mindset and well-being of renters, and what can be done to better serve their financial needs.

Explore additional Beyond Rent episodes by connecting with us on Facebook, Instagram, TikTok, LinkedIn, and YouTube.

You can learn more about Koray Oztekin on LinkedIn, and Zenbase on the company...

Ramsey Cohen of Clayton Development Group joins the podcast to discuss how modern manufactured homes, CrossMod® innovation, and zoning reform are shaping the affordable housing landscape from cutting costs to boosting energy efficiency. We also dive into the policies, partnerships, and technologies driving the future of housing.

Explore additional Beyond Rent episodes by connecting with us on Facebook, Instagram, TikTok, LinkedIn, a...

When searching for top talent, two major challenges that CEOs face are poor hiring decisions and disengagement. Dr. Krista Peterson of Culture Index joins the podcast to discuss how Applied Behavioral Analytics—using science to understand, predict, and influence human behavior—can ensure that the right team members are identified and hired. She also explores how to manage, motivate, communicate, and empower employees to ensure long...

Jason Hull, Founder of DoorGrow, joins the podcast to discuss the state of the property management industry and how to grow your business so that you can focus on people.

During this dynamic conversation, Jason addresses perceptions, challenges, and hurdles facing the industry; false scarcity in the market; three types of psychological buyers; how to attract better owners and clients; and more. Further, he explains how to perform a ...

Sara Wiggs joins the podcast to discuss the resident experience in terms of technology and the ways smart home technology can maximize operational savings and generate revenue for owners and management companies.

By leveraging cutting-edge technology like smart thermostats, locks, leak detectors, and alarm systems, multifamily communities can reduce costs, improve asset protection, and streamline operations.

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In the past, the manufactured housing industry was plagued with outdated terminology and negative connotations. Today, manufactured homes are no longer considered “trailers” or “mobile home parks”—they’re like any other dwelling, except they’re constructed in environmentally protected areas, and can be a better option than site-built homes for many reasons.

Rick Robinson joins the podcast to discuss the evolution of manufactured hou...

Artificial Intelligence (AI) continues to change the way we conduct business and shape how individuals perform various duties throughout their careers.

Steve Cunningham of Simple Academy joins the podcast to discuss the evolution of Open AI and the five-stage process. Further, he discusses his AI performance formula—Work Faster x Solve Smarter x Track and Communicate = Performance and Profit. From base model technology—like ChatGPT—...

Tara Samuels joins the podcast to discuss how stepping out of your comfort zone to make new connections can change your life, why networking takes work, and the importance of nurturing relationships and having impactful conversations.

Tara also discusses her passion for connecting people through mentorship and helping organizations build “sticky” environments to retain talent. With more than 20 years in the industry, she also works ...

Sam Heimerl joins the podcast to discuss how his organization transitioned from relying on a spreadsheet for maintenance requests to using Rent Manager as its maintenance coordination solution. This change allowed the company to implement new methods, systems, and processes. Sam also explains the 5W Method in detail—who is involved, what is being done, where it is, and when and why it’s happening. In addition, he shares the importa...

In this inspirational episode, Joe Jackson of Prime Oak Capital joins the podcast to discuss his journey from growing up in manufactured homes to being in the Marine Corps for 20 years to his transition to the real estate industry—specifically, the manufactured housing market.

Joe addresses the stigma surrounding manufactured housing communities and explains how elevating the language associated with the industry helps elevate the b...

Lean Six Sigma helps identify and eliminate waste and optimize efficiency to add value for the customer. The multifamily industry has many complex processes, and applying Lean Six Sigma practices to existing processes can improve both the resident and employee experience.

Larry Foster of MuniBilling joins the podcast to discuss the foundational principles of Lean Six Sigma, and the steps you can take to successfully implement this a...

Artificial intelligence (AI) is continuously evolving and changing how we operate. While every residential property management company is different, most experience similar pain points. And by observing these commonalities, you’ll find a lot of improvements that AI can make for you.

Arthur Attal of Domos joins the podcast to discuss ways that AI assists property managers in making time-consuming tasks easy so they can focus on high-...

In 2019, the National Apartment Association (NAA) launched the 20 in their Twenties Program, which was founded as a way for NAA to engage with emerging leaders in the property management industry. Duy Vu of The Associated Management Company was a member of the inaugural class.

Stefani Hurst of the NAA and Duy Vu join the podcast to discuss the recently rebranded program, now known as 20 on the Rise. While the project is still compri...

Implementing green initiatives and amenities has become increasingly important in the property management world. Both can positively impact the bottom line and make residents, investors, and owners feel good about improving the environment.

Stacy Brown of Real Property Management joins the podcast to discuss green initiatives, amenities and additions, and the importance of performing audits to determine your plan of action in order ...

The world of real estate investments has many challenges—lack of visibility and transparency across data sets; errors in data sets; potential loss of money on deals; and slow decision making.

Arunabh Dastidar of Leni joins the podcast to discuss how data should be conceived and consolidated through specific AI-driven strategies for effective revenue management including predictive analytics for rental pricing, identifying and reduci...

Angie Reynolds of Uptown Rental Properties joins the podcast live at the 2024 Rent Manager User Conference (RMUC) to discuss her 20+ year career in the property management industry and her journey with implementing new processes and technology.

Angie shares how to manage adversity and resistance to change, how to earn trust, establish a non-judgmental rapport, ensure that stakeholders have a say, obtain feedback from team members, a...