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April 11, 2024 27 mins

In this episode, Heather talks with Laura Rike, a Pinterest marketing expert, about the potential of Pinterest not just as a platform for personal inspiration but as a powerful tool for business growth. Laura, having over ten years of experience and starting her career as a virtual assistant, shares her journey towards specializing in Pinterest. Laura and Heather debunk common Pinterest myths, and highlight the importance of strategic planning, keyword optimization, and using approved tools for scheduling pins to avoid being flagged as spam. As a mom of three, Laura also discusses how she balances her professional and personal life, emphasizing setting strict schedules, establishing boundaries, and dedicating quality time to her children. Listen in for valuable insights on leveraging Pinterest for business growth and managing work-life balance as a parent.

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Heather Ioerger, CEO and Founder of My Virtually Organized Business LLC, combines her expertise as a Business Strategist & Process Architect with her passion for efficiency. With a rich background in sales leadership and a decade of experience managing a dynamic team, Heather now focuses on helping small businesses grow and scale their online presence by teaching them the secrets to effectively map out their prospecting, sales and retention processes. Outside of work, she loves spending time with family and friends, attending concerts, and loving her hound dogs! 


To learn more about My Virtually Organized Business’ services go to: https://www.my-vob.com


Connect with Heather Online: 

Facebook:  https://www.facebook.com/MyVirtuallyOrganizedBusiness 

Instagram: https://www.instagram.com/myvirtuallyorganizedbusiness/ 

TikTok:  https://www.tiktok.com/@my_organized_business 

Youtube: https://www.youtube.com/@my-vob 

The guest on this episode is Laura Rike, a Pinterest Strategist who helps high-performing business owners implement content growth plans, outsource their visibility and steadily grow their monthly revenue through her signature growth to greatness framework with done for you services and course packages.


She has helped clients and students bring in over 50k+ in monthly revenue. Her clients have become industry leaders with 6-figure businesses and are growing sustainably by ranking on the first page of Google and getting targeted email leads daily.


Laura has been featured on Social Media Examiner, Tailwind, MeetEdgar, and Ecamm Network.


To learn more about Laura and the resources she shared on today’s episode visit:  laurarike.com/podcast 

Connect with Laura Online:

Pinterest: https://www.pinterest.com/laurarike/ 

Facebook:  https://www.facebook.com/LauraRike/

Instagram: https://www.instagram.com/laurarike/ 

TikTok: https://www.tiktok.com/@laurarike 

YouTube: https://www.youtube.com/@LauraRikePinterest 


Join Laura’s Free Group: 

https://www.facebook.com/groups/rockstarbusinessowners 

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