Episode Transcript
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Speaker 1 (00:01):
Hey, Big Money
Detailers, welcome to the
podcast today.
Man, we are blessed today tohave a man that I have got to
know over the last few minutesand he's got some stories to
tell us.
I want to say hello to QuestParker.
So, Quest, are you ready tothrive and shine, buddy?
Speaker 2 (00:18):
Definitely All right
good to go Good to go.
Speaker 1 (00:21):
Welcome to the Big
Money Detailer podcast.
Again, you can find out moreabout us at bigmoneydetailercom.
Our mission is to help you earnmore so you can serve more.
Whatever that serve more meansto you More for your church,
more for your charities, morefor your clients whatever that
is for you, you fill in theblank.
So, chris, let's jump in.
Man.
(00:45):
Let's talk about way back whenyou started to get into
detailing.
Speaker 2 (00:46):
When did you get
started and, more importantly,
why did you get started indetailing so?
Ironically, I always wanted togo into business.
I just didn't know what it wasat a particular time, and there
was a church I was attendingcalled Monument of Joy, and the
(01:11):
apostle wrote a book calledPattern of Purpose, and in that
book it talked about yourpassions being a key to you know
your potential destiny.
And one of my passions was carsI love cars, and one of my
passions was cars, I love cars.
And at some point in time hementioned he kept talking about
business and venturing out andgiving it a shot.
(01:34):
And so, believe it or not, atthat particular time I was so
driven by at least trying.
I took a luggage bag, I put allthose supplies in it, a buffer,
waxes, literally.
I would get on the publictransit, I would go to people's
(01:56):
wherever people cars was.
I would either detail it thereor I would take their cars and
go to a car wash and wash themthere and then bring them back.
So I did that for maybe, abouta, maybe a year.
Well, I would take their carsand go to a car wash and wash
them there and then bring themback to them.
I did that for maybe about a,maybe a year, and I mean through
thick, through thin.
I wasn't making any money, butwhat I was doing was it was a
(02:20):
faith walk.
You know, I was really faith inforward and I remember being on
a bus and people would ask mewhere I worked at and I would be
like I work for myself and Idon't know.
Sometimes, every now and then,it was a little embarrassing,
(02:43):
you know, because I'm with thisbig luggage bag, but it got to a
point where I don't I just Idon't even know what got me
through it.
Speaker 1 (02:49):
I just kept pushing,
I kept going that was literally
a miracle.
That's a good story.
Talk about, you know, in thiscase, bootstrapping it.
I mean, this is a guy, ladiesand gentlemen, who got on public
transportation with a suitcasefull of everything he needed
lotions, potions, equipment andhe went to the customer with a
suitcase full of everything heneeded lotions, potions,
equipment and he went to thecustomer.
So here's the teaching point.
I always try, as I do mypodcast Quest, I want to pull
(03:10):
out certain things thatdefinitely the folks listening
want to tap into.
So sometimes you've got to gowhere the customer is, sometimes
the customer can't come to you,and Quest is a great example of
that.
So how long ago, just in years,how long ago, did you get
started?
Speaker 2 (03:23):
Queston, detailing
that particular time that was a
little bit over 20 years, butwhen I actually was licensed
this year would be my 20th year.
Speaker 1 (03:34):
Yeah, so you've got
decades of experience in the
detailing business.
Now, before we move on, I wantto make sure that this is
covered as well.
So obviously I checked you out,brother, before you came to the
Big Money Detailer podcast.
But you have now expanded to dosome other things besides car
detailing, so let's talk justabout those just for a few
(03:54):
minutes, and then I'll give youthe teaching point afterwards.
Speaker 2 (03:58):
Absolutely so.
You know, of course, especiallywhen you're mobile and you're
doing detailing, you have todeal with inclement weather and
things of that nature.
So I began to think about otherways to, or other avenues to to
bring in some income that Icould use equipment that I had.
So that's when I thought of theideas of pressure washing and
(04:24):
then also doing a boat detailingor watercraft detailing.
And there was another skillthat I had as well, because I
start with the pressure washingI started doing a lot of work,
not just residential, but Istarted doing a lot of work in
other industries.
So there was a skill set that Ihad.
I knew how to refinish, becausewhen I got out of the Air Force
(04:47):
you know, prior to me startinga business, I actually went to
school for automotive collisionrepair and when I got out of
school I did a little bit ofpainting, I did some body work.
So that opened up another doorfor me to get in the cemetery
industry and do some refinishingwork.
Speaker 1 (05:06):
I was hoping you're
going to cover that.
So yeah, keep going, keep going.
Speaker 2 (05:10):
Yeah, and with that,
to be honest, it means so much
to me because this is keepingthe memory of people's loved
ones thriving.
So it's funny how I never, whenI stopped doing the painting
and body work, I still knew howto refinish very well.
So I never in a million yearsthink that that skill would
(05:33):
transfer into a whole notherindustry.
And then, you know, it broughtsomething out of me because I
always loved the painting andthe body work aspect.
It was just that when the dooropened for me to detail, I kind
of wanted to give it everythingI had.
And, um, when that door openedup as far as me doing the
refinishing work in thecemeteries, it felt like it was
(05:56):
pulling more out, more of apassion that I didn't even know
was there yeah, so, yeah, yeah,that's good.
Speaker 1 (06:03):
So here's the
teaching point again.
Just, not only do you learnfrom me, but you also are
learning from Quest today.
So again Quest, thanks, brother, for for volunteering to be on
the podcast and accepting ourinvitation to come on.
But here's the thing and Ithink Warren Buffett says it's
something like this the bestinvestment you can make is in
yourself.
So in your case, yourinvestment in yourself, whether
(06:25):
it was money or whether it wastime, you had that skill set
from working in sort of the autobody place, but no one took
that skill away.
It came back up Now that you'reable to serve those folks who
have gone to heaven.
Now you're able to serve thosefolks that are in cemeteries,
the tombstones, the mausoleumand all the other stuff that's
(06:45):
there.
But no one was ever, ever, ever, ever, ever going to take that
skill away from you.
So God bless you, bro, forusing that skill that you
learned back then to now blessothers in that other part of
your business.
And, by the way, last thingI'll say, and then we'll move on
to the next question it's likewhen I do my keynote talks all
(07:06):
over the country, okay, I havepeople coming up to me and
they'll ask me what's your maintip?
And I'm like man, I don't knowhow.
Can I summarize one main tip.
It's this.
This would be my answer.
All the time I answer thequestion, I say, quest, if you
can find something that you havea passion for, that you love to
do, that you weren't gettingpaid for, what would you be
doing?
Like in Dylan's case, just likeyours.
(07:31):
Brother Dylan loves to detailcars.
He would be doing it for free,okay.
But here's the kicker If youcan do what you love and you
have a passion for doing it,just like you described, but
also you could be appropriatelycompensated for the awesome work
you're doing in this world.
Like that's like a doubleblessing, like I don't know how
much better it can get.
You're doing in this world.
That's like a double blessing,I don't know how much better it
can get.
You're doing something you loveto do, you're serving others,
you're making their cars lookgood, their tombstones look good
, whatever that might be, and oh, by the way, you're being
(07:52):
appropriately compensated forthat work.
That's just an awesome world.
All right, good deal.
Thanks for sharing that.
Now I just had to pick one.
I had to pick one tip, so nowI'm going to put it on you and
I'm going to say if you had topick one key lesson, you've
learned like one out ofthousands, probably for you.
But if you had to pick one keylesson in detailing, what would
(08:15):
you share with our listeners?
Speaker 2 (08:17):
Be honest with
yourself.
If you're honest with yourselfand I mean from the great to the
not so great and you can faceit, especially let's focus on
the not so great aspect If youcan face those things and not to
tear yourself down but to beable to look at yourself and say
(08:38):
I just want to do better here.
So I'm going to try my best tojust do better, you know, and
then I'll tell anyone.
You know, unfortunately somepeople aren't strong in the
faith or maybe don't have, don'twant anything to do with it is
(09:04):
one of the best things you couldever do in your life.
So I would say, if you can holdon to some faith and grab it,
bring it to yourself, be able toface those things.
It actually makes it easier onyou to kind of work through it
and get better and get betterfor you not to make anyone else
see you, but so you'll feelbetter in your heart and you'll
actually see the evolution ofyourself.
Speaker 1 (09:24):
Oh man, that's so
good, like the mind, body, soul
thing is so good.
And then that kind of remindsme of this, right?
So I've been in this game for along time, okay, coaching and
mentoring not just autodetailers, but I've actually
worked in 15 differentindustries.
I've done work for largebillion-dollar brands Microsoft,
kellogg's, goodyear, disney andso on but also startup
(09:44):
entrepreneurs.
So now people are asking mebecause Dylan and I long story
shorter we started Big MoneyDetailer a few years ago?
Because after I spoke, peoplewere asking Dylan, what's it
like to have your dad coachingyou to help you build such a
successful business?
And at that night, when Dylanand I had dinner, he was like
Dad, you need to be helpingother detailers, like Quest in
this case.
Because you're helping me somuch, why don't you help
(10:06):
detailers?
So I called it Big MoneyDetailer.
Now here's the teaching point.
I'm not just about big money,okay, but I know that 90%-ish of
the detailers out there,they're really good at the craft
, they're good at the skillright, but they're not so good
at running the business.
So I know that 90% of the 9 outof 10 people that are detailing
(10:29):
, they want to make big moneyNow, whether that's to support
their family, to support theirchurch, to support their
charitable causes, support theirchurch to support their
charitable causes.
I don't care where the moneygoes, but I know that nine out
of 10 people are attracted to usbecause we call it Big Money
Detailer.
So here's the last part.
Yes, we focus on the financialpiece of your business, but
(10:50):
here's the five Fs we focus onhere at Big Money Detailer we
focus on family, faith,financial fitness and you got to
be having fun too.
So those are the five Fs.
But here's the teaching pointfrom a marketing perspective.
I'm marketing to 90% of thepeople in detailing that want to
make big money, but once theyunderstand that's what they want
(11:10):
, then I can help them with whatelse they need to what you just
spoke to, quest, which is sortof the faith and the family side
of it as well.
It's not just about makingmoney, it's about having a
well-rounded life in those otherfive areas.
So thanks for thanks forsharing that story about your
faith and how it's had such agreat impact on your life moving
(11:30):
forward.
All right.
Next one what is yoursuperpower, man, and what a
superpower is?
For those new listeners who arejust joining us, a superpower
is like you're so darn good atit you should put a cape on like
what is your superpower?
And again, it could be personal, or it could be professional in
your business.
Whatever you want to share,quest what's your superpower?
Speaker 2 (11:49):
um, being genuinely
myself, being up front with
people, that's a very good oneright there.
That always gets and keeps youin a lot of doors when you're
very up front and forthcomingwith people.
My perseverance.
I'm human.
(12:10):
I go through the humanexperience just like everybody
else, but I tap into that faithand I persevere.
I have no choice.
That is my strength.
Being consistent.
Being consistent, I feel likeas much as it is meant to serve
(12:38):
people, it's just as importantfor ourselves.
It gives us a sense of identityby being consistent, being
honest with myself.
I mentioned that one.
That one is one that just itsaves you a lot.
You know whether it's how youfeel at that particular time or
(13:02):
how you feel about the work thatyou're providing.
You know, if you're honest withyourself, that can solve a lot
of issues and make things a lotbetter and smoother.
Speaker 1 (13:16):
Oh, for sure.
So that's like two sides ofthat right.
There's the emotional side ofthat conversation and then
there's what I'll call theobjective side of that
conversation.
So being honest with ourself ishow we're feeling great or not
so great.
But then the other side isobjectively being honest with
yourself on, for instance, thenumbers of your business, like
what just happened to have my1980s calculator right here.
(13:40):
The numbers don't lie.
So when you do the numbers andyou're being honest with
yourself, that you want to gofrom X to Y in your business,
and you're being honest and yousay I don't have the tools, I
don't have the resources, Idon't have the knowledge or
skill to do that, then you haveto be honest with yourself to,
for instance, seek out a mentoror get the right amount of
training or whatever it might be, so you can be honest and say,
(14:01):
hey, I can't do this alone.
I'm going to say it throughdrive-through prayers for sure.
But then I still need theactionable things I've got to do
today and tomorrow and nextweek, next month, to really grow
this business to where I wantit to be.
All right.
Anything else on that one andthen we'll move on to the next
question.
Anything else on that?
No, that's everything.
There you go, brother, good.
Are you having a good time?
Yes, all right.
(14:22):
Good on you too, man.
Again, it's a blessing to haveyou on.
So next question If you had topick one mistake that you've
made in the detailing businessand, more importantly, what did
you learn from that mistake?
Now you touched on it a littlebit earlier where you said you
have to be honest with yourselfand you've got to try to figure
out if you did something.
But I really want you to divein.
(14:43):
What was one specific mistake?
And then what did you learnfrom it?
And how did you change yourprocess, change your system,
change the six inches up here,which is your mind?
What were those changes youmade after that mistake?
Speaker 2 (14:57):
So one of my biggest
mistakes was taking marketing
for granted.
Wow, that was one of thebiggest ones right there, and a
lot of it I did myself.
Initially, years ago, it wasworking, and then it got to a
point where, when you have somuch competition, you know, and
(15:19):
then they're spending the admoney you know to get promoted
more than yourself.
Uh, whether their product isbetter than yours or not, it's
just the fact that they aretaking the initiative to spend
more marketing.
And I feel like that's where Imade a big mistake, that I
underestimated it.
(15:39):
I'll be honest, I probably wasbeing cheap and I beat myself up
about it.
And then I started to dodifferent things, like I had a
website done.
This is maybe the fifth, one,fourth, something to that nature
.
(16:00):
So I started to think about waysto try to make the brand more
noticeable.
So I did redo the website andthen started seeking help to
actually promote it better, andI'm still working on that.
That's something that's stillgoing on.
I'm still looking forassistance, but the biggest
(16:20):
thing was being able to admit itand then trying to find the
help that was the biggest is is.
It's like the moment you dothat, especially when you get
past the whole guilt phase andshame, because I was ashamed, um
, and I don't want to use thefact that I was a single father
because he did, he.
(16:41):
He was a priority.
I mean over everything.
My son was a priority.
So I will say that was a majorpart.
But I still leave no excuse formyself because I can honestly
say I took for granted the powerof marketing.
So now I'm on track to seekingmore help, using more tools, to
(17:09):
kind of put me out there the waythat would be beneficial.
Speaker 1 (17:14):
Yeah, that's really
good.
Reminds me of a couple ofthings.
First is you don't become moresuccessful with just grit alone.
So grit I usually use theexample of pushups that's grit.
You got to grit, you got togrind through it.
You get through it with gritand the right guidance to get
(17:34):
you there.
So you got to have the grit.
Like you have the power andlike you said, man, over decades
now you've been doing it.
You got to have the grit to getthrough it.
But you also have to have theright guidance to make sure
you're going down the right path.
And again, five key areas ofyour business, man, I'll start
with my thumb Marketing, sales,customer service, operations,
(17:56):
getting paid.
The thumb is the biggest fingerwe have.
It's also the most powerful inyour business.
Without the marketing, theseother areas don't matter.
Without having a constant flowof the right client that's
willing to pay you what youappropriately deserve to be paid
as a high-end detailer, withoutthe marketing piece working,
none of this other stuff matters.
And let's be honest, no goodmarketing, no good getting paid.
Pretty simple, right?
(18:17):
Yes, all right, good deal.
Well, let's change gears alittle bit.
Let's talk about, for instance,one part of marketing is.
Most detailers call itreferrals right, so you do a
great job.
Most detailers call itreferrals right.
Speaker 2 (18:45):
So you do a great job
.
You bless a client, you servethem well.
They refer you to others.
I don't use that word, I useintroductions.
So tell me a little bit aboutyour referral process or your
introduction process that youuse today, and how's that
benefiting you?
Um, the main thing that I do isI make sure that I give the
customer the best experiencepossible.
Um, I try to and I get a littleold school on this one.
I try to make sure that theyget some cards, but also have
access to?
Um my online info.
(19:07):
Sometimes I'll just go aheadand I'll text it to them so they
can leave a review.
I feel like that if you canleave them access to get
directly to where they can findyou, because nowadays a lot of
people put cards up in the cupholder wherever, but if you send
it to them in a text or email,but most times a text they can
(19:33):
forward it to someone else thisfamily, friends, et cetera.
And I still say too, I stillhave to do much better at saying
things before I leave the job,saying, hey, you know, if you
know anyone else that can use myservices, please refer them to
me.
You know, I greatly appreciateit because I love to serve them
and do a great job, like I didfor you.
(19:53):
Yeah, and something that simplegoes a million miles.
Speaker 1 (19:59):
Yeah, that's really
good too.
And again, the the bestcompliment we can all get being
in the detailing business is areferral or an introduction.
If somebody loves you that muchwhere you did a great job
serving them.
It's kind of like when you goto a great restaurant you don't
want to keep it a secret.
Hey, did you ever eat at thatdown there, the XYZ restaurant,
or whatever?
You want to share that love.
(20:20):
You want to share thatexperience.
It's the same thing indetailing business.
Now, one thing that we've donehere at Affluent Auto Spa is
we've created I was actuallyworking on this this afternoon
for Dylan We've actually createdwhat I call a introduction box
and again, I mentioned earlieractually I didn't mention on the
podcast, but I mentioned itbefore we started the recording
(20:41):
when people work with me andthey coach with me, they have
the benefit of getting theknowledge of 15 other different
industries.
So there's a lot of folks outthere that talk about detailing
techniques and marketing andthings like that.
The benefit of me and Big MoneyDetailer is the fact I also
bring in 15 other industries andmake them work for detailing.
So example this idea right herethe introduction box came from
(21:04):
dentists.
I have clients that aredentists.
So when you go to the dentistyou get your teeth cleaned, they
give you like the toothbrushand the dental floss and other
stuff in this little kit and I'mlike that's what I'm really
good at, quest.
I'm like how do I tweak that?
How do I make that work for thedetailing business?
Specifically, how do I make itwork for Dylan's business at the
Influent Auto Spa?
So after we do a high-end jobyou know, ceramic coating on a
(21:27):
Mercedes Lambo, whatever ithappens to be we actually give
them an introduction box,because having someone explain
what you do, they usually muckit up, they usually don't get it
right.
So what we try to do iseliminate that excuse of them
messing it up by giving them theintroduction box.
So one of the things we put inthe introduction box is a copy
(21:48):
of Dylan's book.
So he's a published author.
It's called Car Detailing SanAntonio and one of the chapters
in the book you'll love this.
We hand it to him with abookmark right here and this
chapter that the bookmark is in.
The chapter is called what isCeramic Coating and why you
Should have it Applied.
You see, the best client you canhave in your detailing business
(22:09):
is the most educated person,and one way you can educate them
is through the book.
And, of course, in here we'vegot some other things too.
We've got Dylan's six-pagebrochure, we've got poker chips,
we've got business cards, we'vegot a refrigerator magnet.
So the idea of this is is wewanna give that satisfied
customer every possible way tointroduce us to their neighbors
(22:31):
and their friends, and by givingthem, in this case, an
introduction box.
And, by the way, thoselistening.
If you want to learn more aboutthat, it's bigmoneydetailercom
slash referrals.
Bigmoneydetailercom slashreferrals.
You can learn more about how weuse that.
But I love your idea of thetext message, because then
you're in their phone Likesomeone rides by.
(22:51):
They see, you did a great heywho detailed your car?
Oh, you got to call Quest.
You got his number.
Now, if you didn't send thetext, they're going to say I
don't have his number.
Oh yeah, hold on, I got hisnumber.
And they go to their textmessages and, boom, like you
(23:13):
placed, send that text to their,their family, their friend or
whatever, and now you've gotanother satisfied client.
Anything else on introductionsman, that was a great part of
the conversation.
Anything else on that, that's,that's mainly it.
Yeah, that's good stuff, goodstuff.
Well, listen, we're coming upagain.
I try to keep my podcast toright around 30 minutes or so,
so I'm gonna leave this lastpart wide open before I tell
people how they can get in touchwith you and all the great
stuff you're doing.
Anything else that we didn'tcover today, that's on your
heart, quest, that you're justlike man Davey.
(23:34):
I want to share this one thing,either from your heart or from
your mind, or from your soul,that you want to share with our
Big Money Detailer listeners.
Anything else on your mind?
Speaker 2 (23:44):
We went over it
multiple times Faith.
Faith is the main thing.
Life is so unpredictable.
And when I'm saying this, I'mnot saying it from a
condescending place, I'm notsaying it on my soapbox, I'm
saying it eye to eye with anyoneelse.
Faith is everything.
Because that faith getschallenged.
(24:04):
But if you're interested or ifyou're already detailing it,
does it, takes faith.
It takes faith and I would say,I would say, put your heart in
it, put your heart in it, reallytry your best, trust yourself,
(24:27):
love who you are, even in not sogreat moments, and prayer,
prayer works and you begin tosee the results.
Speaker 1 (24:39):
Beautiful man.
Well, that's a great way toclose.
Again, appreciate you being onQuest Parker man.
It's been a blessing to get toknow you since the time that we
sat and we chatted a littleearlier today.
But, man, thanks for sharingyour wisdom, your knowledge and
your abilities with ourlisteners.
Last thing is, I recommend notthe phone number, but probably
your primary website, or maybeone or two of your social media
(25:01):
channels or something.
What's the best way for folksto reach out to you?
Speaker 2 (25:17):
The website is
wwwthedivinetouchnet, so you can
catch the website.
It'll show our differentservices, our different
departments.
You can also find us on Googleunder the Divine Touch Detailing
and Pressure Washing LLC, andyou can also find us on LinkedIn
under the same thing DivineTouch Detailing and Pressure
(25:41):
Washing LLC.
Speaker 1 (25:44):
Got it.
That's good.
So, again, the website isTheDivineTouchnet, so definitely
reach out to Quest, man.
I just smiling because, man, Ijust feel the love coming
through the screen here, man,and you have not just the
passion for detailing, you havea passion for serving others,
and you've just been a blessingto be part of the podcast.
So with that, ladies andgentlemen, I'm Davey Tyburski,
(26:06):
america's Chief Profit Officerand also the founder of
BigMoneyDetailercom, signing off.
So go out there and thrive andshine.