Billy Diamond's Branding For Entertainers Podcast
If you’re frustrated because you struggle in the entertainment business, then Branding for Entertainers podcast will help. If you’re looking for valuable insights into the most common and frustrating identity issues that both amateur and even professional entertainers face, then the BFE podcast will help you shine. Billy Diamond brings you practical advice and formulas to get people to remember who you are and keep them talking about your brand. Billy and the world’s leading experts will help you polish your visual, verbal, and virtual identity so that entertainment buyers, agents, and your live audience will listen. Each episode is geared to help you get your message out, grow your business, stand out in the marketplace, and have a blast doing it!
Episodes
One of the greatest challenges that both amateur and even professional entertainers face is how to run their show music easily and effectively, without missing a cue. In this episode, we dive into the tech side of the industry. Even your sound is part of the live audience brand experience. The more you portray yourself as a pro the more value you offer to your buyer and your audience.
In this episode, Billy talks with you about how to determine the size of your brand on a prop or backdrop based on venue size. He also provides you the answer for estimated guest size for corporate events of between 480 to nearly 1,000 people, and a maximum capacity of just over nine thousand people for larger venues.
In this episode, Billy takes time on Christmas Eve to talk about brand perception. He discusses how you can get your messaging clear as an entertainment brand and also how sending the wrong message will confuse your buyer.
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Get Billy's 54-minute Online Lecture plus 5 additional downloadables (75 total pages and worksheets) for just $14.9...
In this episode, we highlight the importance of the verbal side of your brand and why it is so important. Cris Johnson chats with us about strong copywriting and how to get it right for your website and email marketing campaigns.
Cris Jonnson is not only a seasoned magician but he’s also a certified SEO Specialist who helps entertainers live their dreams. As the creator and host of The Professional Magician podcast, he brings decade...
Millions of people the world over have marveled at the comedic magical antics and inviting personality of Leslie McKinney. He began working at Opryland and on The Nashville Network (TNN). Leslie’s first Vegas show was Wizards’ Secrets Magic Show at The MGM Grand Hotel where he did an 18-month contract. Since then his shows have been seen throughout Las Vegas at The Riviera, Fitzgerald’s, The Plaza Hotel, Sun Coast, Sam’s Town, and ...
IN THIS EPISODE
This is the kickoff of season two of The Branding For Entertainers Podcast. Let’s talk about our heroes. We all have them and sometimes it’s hard to avoid emulating them. We’ll take a look at how to become the hero of your own brand. We’ll cover visual, verbal, and virtual branding and how to position yourself so that your fans begin to look at you as a hero.
Find out the voice of your brand so that you can attra...
The BFE Podcast has been MIA (missing in action) for a few months but we're not gone! Get ready for a brand new listening experience as we move toward seasonal-themed episodes.
Listen to this episode so that we can get you up to speed with what's next.
IN THIS EPISODE
We return with guest Mark Gindick (physical comedian, clown, and actor) where he reminds us that we are in the service business and also that the person that we bring on stage is always the star. That came about because of a story that he tells in this episode. We all probably have one of those stories where we have done a show and we have gotten somebody on stage and instantly we realized that this could be a real n...
IN THIS EPISODE
Oftentimes our verbal (brand) messaging is just an afterthought. How we communicate that part of our brand is important for our buyer, our audiences, and our fans. Guest Mark Gindick is an actor, physical comedian, and clown. He talks about how he developed as a performer and how he communicates his brand.
RESOURCES WORTH CHECKING:
Mark's website: markgindick.com, Follow Mark on Instagram, Learn about M...
IN THIS EPISODE
We take a peek into the why and how of virtual branding (your online presence) with special guest Landon Harvey. As a ventriloquist, Landon has over 1 million followers on TikTok and thousands on other social media platforms.
RESOURCES WORTH CHECKING
Landon on TikTok, Landon on YouTube, Landon on Instagram, Landon on Facebook, Landon on Twitter, LandonVenting.com, LandonHarvey.com. Other podcast mentions: tiktok....
Photos are a big part of your visual branding image. How & when to use them is even more important to understand. Billy Diamond talks about why you might not want to use a photo of yourself on your stage banners or backdrops.
Branding doesn’t have to feel overwhelming. You can do little bite-size things that will put you on the right course. In this episode, Billy walks you through some more powerful branding and marketing tips that you can use right away to strengthen your brand. Here are some highlights...
- Mixing Up Your Social Media
- Getting Personal on Social Media
- Small Acts of Kindness
- Cross-Branding with Your Logo
- Bless and You Will Be Blessed
- Doing...
Do you know and understand the 4 ingredients that go into making your brand stand out?
In this episode, Billy walks you through the key ingredients and then also gives you three additional tips that others in your field probably are not taking the time to do. These tips will make you stand out and get you remembered (and booked) for a long time to come.
Part 1 in a series.
Harry Houdini was an entertainer who created major publicity and even his name has become legendary --- even 95 years after his death. He was a master at planting brand perception in the minds of his audience.
In this episode, we talk with magician and magic historian Carnegie (a.k.a. The Magic Detective) about Houdini’s successful publicity. We also talk about some techniques Houdini used with great success and how you ...
Follow the journey of a middle school teacher as she strived to become a national comedy club headliner.
Check out Sharon's website at sharonlaceycomedy.com
Sharon has visited Uganda, Africa four times. She performs comedy for Ugandan audiences and delivers food and supplies to two schools and many elderly people. HELP support her efforts... just $5 bucks at a time by purchasing a bracelet. The Uganda Project
Sharon on YouTube
Ken Dyne, a UK entertainer speaks about pricing, cash flow issues, getting paid, and how to get your money upfront, before you even get to your gig.
Show Notes:
Ken's top 10 book list - must-reads for entertainers. Download the list at: MentalUnderground.com/books
Howard Baltus created one of the first magic shops on the internet. After years of having his successful shop, he packed up and moved from the USA to Mexico, where he lives today. He talks about culture, rebranding, and moving beyond your fear to take your next step.
Whether performing on the high seas, or on TV shows like Penn & Teller: Fool Us, Fred & Bobbie Becker are a magical duo that knows how to live and convey their brand. In this episode, Fred speaks about what he and Bobbi have done during the pandemic and how they have pivoted to stay engaged with their audience and clients. He also lets you in on some secrets of the cruise ship industry that he has gained (50 years combined ...
IN THIS EPISODE:
As a young boy, Jason Michaels was diagnosed with Tourette Syndrome. The diagnosis could have stopped him in his tracks but he chose to chase his career in acting and later as a magician. Today he combines his love of performing, sharing his story, and also training people on how to be resilient. You’ll love Jason’s journey to get to the top and his thoughts on branding.
LINKS:
- Jason’s Website - https://www.jasonm...
In This Episode:
To say 2020 was a hard year is an understatement. We take a look back and a look ahead for 2021 with this call-in episode.
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