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January 27, 2025 45 mins
Experience the inspiring journeys of Rachel Zillner and Kierstan DeLong as they share their paths to leadership. From Rachel's entrepreneurial spark, kindled by her father's business endeavors, to Kierstan's passion for communication shaped by her upbringing, this conversation promises insights into the minds behind the new ownership of RSE—a leading marketing and communications agency. Combining Rachel's innovative spirit with Kierstan's global agency experience, they highlight their strategic vision to lead RSE and the RADZ group of brands into a new era of success. Our discussion further unfolds as we explore the multifaceted services of RSE, a powerhouse in marketing and social impact. Discover how the agency leverages its creative and digital teams to showcase positive contributions from both government and corporate sectors. As we introduce the RADZ group, including brands like Clutch and Frequency Co-Working, the conversation gets even more exciting with a prediction of how AI is set to influence future endeavors. We'll uncover the elements that make these women leaders of innovation and community collaboration. Balancing work and personal life takes center stage as Rachel and Kierstan share candid stories about integrating motherhood with leadership roles. They emphasize how parenting can enhance executive skills and reflect on the role of community support. Hear how Sacramento's vibrant community plays a crucial role in their journey, countering any negative perceptions with personal experiences. Listen for invaluable advice on embracing opportunities, choosing positivity, and the non-linear nature of growth—told with passion and enthusiasm by two dynamic women making significant impacts in the Sacramento business world. You can learn more about The RADZ Group at www.theRADZGroup.com To learn more or inquire about services from RSE, visit www.rs-e.com For more information about CLUTCH, visit www.connectwithclutch.com For more information on what we provide at Captrust visit www.captrust.com. You can contact me, Kelly Brothers, through the show at: bisifipodcast@gmail.com To reach me at Captrust visit www.captrust.com/locations/sacramento-ca/ Chapter Summaries:(00:00) Female Entrepreneurs Discuss Business Journey Rachel and Kierstan bring strategic vision to revitalize RSE, blending global experience with a women-led legacy. (15:07) Exploring Future Business Trends With AI RSE offers comprehensive marketing services, specializing in social impact and government partnerships, with a focus on AI's future impact. (29:14) Balancing Work and Motherhood in Sacramento Parenting and career integration, community impact, involving children in business, empathy for young professionals, and pride in fostering future generations in Sacramento. (42:13) Embracing Opportunities and Growth in Business Seizing opportunities, taking risks, and choosing positivity drive meaningful work and make a positive impact.
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