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July 24, 2025 • 25 mins

How do you build a thriving business without sacrificing faith, family, or sanity? VVanessa Mitera—brand strategist, ex-PayPal exec, and founder of Eden & Empire—reveals how she helps women entrepreneurs align profit with purpose. In this episode of Boardsi Leadership Talks, you’ll learn:


✅ The "Bathtub Theory" of Business—her simple rule for sustainable growth
✅ Why she left corporate comfort—and how a daycare waitlist changed her life
✅ Faith-first branding—how to stand out without compromising values
✅ Burnout to balance—her framework for prioritizing family and revenue
✅ Boardroom wisdom—what faith-driven leaders teach about culture & trust

Connect with Vanessa:
LinkedIn: https://www.linkedin.com/in/vanessa-mitera-4bb104255/
Website: https://miterabranding.com/

Thank you for tuning in to the Boardsi Leadership Talks Podcast. This episode is part of our ongoing series where we explore the intricacies of leadership, innovation, and success in the modern business landscape. Our conversations with distinguished leaders aim to provide you with actionable insights and inspiring stories to fuel your own journey to excellence.

For more information about our podcast, visit https://boardsi.com/category/podcast/. Stay connected with us for upcoming episodes and join our community of forward-thinking leaders.

This podcast is brought to you by Boardsi, a leader in executive recruitment and board placement. At Boardsi, we're committed to connecting talented individuals with companies seeking to enhance their leadership teams. Learn more about our services at https://boardsi.com

Don't forget to subscribe to the Boardsi Leadership Talks Podcast on your preferred platform to stay updated with the latest episodes. Follow us on LinkedIn, Twitter, and Facebook for more leadership insights and updates.

We appreciate your support and look forward to bringing you more engaging conversations with leaders who are making a difference. If you have any feedback or would like to suggest a topic or a leader for a future episode, please reach out to us at podcast@boardsi.com.

#BoardsiLeadershipTalks #LeadershipPodcast #ExecutiveInsights #InnovativeLeadership #BusinessStrategy #ProfessionalGrowth

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