Innovating Women's Wellness: A Conversation with Alison Farrell of Red Moon
Host: Susan Burns
In this episode, I had the pleasure of speaking with Alison Farrell, the co-founder and CEO of Red Moon, a pioneering company based in San Francisco that has developed the first CBD-infused menstrual pad. Allison shares her personal journey with endometriosis and how it inspired her to create a product that addresses menstrual pain and discomfort in a natural and effective way.
Key Discussion Points:
Personal Journey and Inspiration: Alison Ferrell opens up about her struggles with endometriosis and how cannabis, recommended by her doctor, helped her manage post-surgery pain without resorting to heavy drugs. This experience led her to explore the potential of combining period products with CBD to help other women facing similar challenges.
Product Development: The conversation delves into the inception of Red Moon in early 2020, right before the pandemic hit. Despite the timing, Alison and her team pushed forward with research and development, eventually creating a menstrual pad infused with CBD.
Challenges and Persistence: Allison discusses the numerous obstacles they faced, particularly in getting their product onto major platforms like Amazon. After two and a half years of persistence and numerous rejections, they finally succeeded. She attributes their success to a combination of stubbornness and a strong belief in their mission to help women.
Customer Feedback and Education: The episode highlights the importance of customer feedback in refining their product. Allison notes that while most reviews are positive, some women do not experience the same level of relief. She emphasizes the need for continuous use to see better results and explains the science behind the product's effectiveness.
Educational Efforts: A significant part of Red Moon's mission is to educate women about their bodies and menstrual health. Allison shares surprising statistics about how little women know about their own reproductive systems and the harmful effects of conventional period products.
Empower Her Network: Alison talks about her involvement with the Empower Her Network, a global community of women in the cannabis industry. She praises the network for its support and the opportunities it provides for women to connect and grow their businesses.
Future Aspirations: The episode concludes with Allison reflecting on the journey so far and her hopes for the future. She expresses her commitment to turning her pain into passion and power, aiming to empower other women through Red Moon's innovative products.
Where to Find Red Moon:
Website: GetRedMoon.com
Amazon: Search for "Red Moon hemp pads"
Social Media:
Instagram: @RedMoonPeriod
https://www.linkedin.com/in/alisonferrell/
https://www.linkedin.com/company/getredmoon/people/
All social media links are available on their website.
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