✨ Episode Summary
Let’s be honest: standing out online feels harder than ever. Between algorithm drama and an endless stream of noise, it’s easy to feel invisible.
In this episode of Bold Women in Business, I chat with the brilliant Rich Brooks — digital marketing OG and founder of Flyte New Media — about how to make your brand unforgettable using his Remarkability Formula.
It’s a simple, powerful 4-part framework that helps you uncover what makes you different (without trying to be someone you’re not), and how to express that clearly in your marketing, website, and beyond.
This one is jam-packed with practical insights and examples you can run with today. Let’s dive in.
🎯 What You’ll Learn in This Episode
✅ Why standing out is more important than ever (and why most businesses struggle with it)
✅ How to use Rich’s “Remarkability Formula” to uncover what makes your business unique
✅ The difference between having a social presence vs. relying on it for growth
✅ How to leverage your values and mission to attract the right people (and repel the wrong ones)
✅ Why marketing today is about authenticity, not loudness
📌 Resources & Links Mentioned
📘 Rich’s workbook on the Remarkability Formula
🎙 Check out Rich’s podcast: Agents of Change
🔗 Connect with Rich at takeflyte.com
🌟 Grab my free mini-course: Three Days to Bold Messaging That Converts
🔥 Action Items
💡 Ready to stand out with confidence? Dive into the Remarkability Formula and get super clear on what makes you different.
📥 Download Rich’s workbook and grab my free mini-course to refine your messaging even more.
📌 Register for my upcoming workshop: One Month of Content in One Hour
🎧 If you found this episode helpful, leave a review, share it with a biz bestie, and subscribe on your platform of choice: Spotify | Apple | iHeartRadio
Hosted by: Rachel Honeyman
Music by: Shmukelele
Produced by: Honeybebold
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