Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform
Build your audience and reach new readers on podcasts. Here on Book Marketing Mania you’ll learn to use podcasting as a guest and host to grow your author platform, market your book long before and long after your book release, and steward your message in a way that honors God and your time. Connect with your host, Kim Stewart, Podcast Coach for Nonfiction Authors, at https://kimstewartmarketing.com.
Episodes
How can you sort through all your book marketing strategies to find what’s working best for you AND your readers?
My friend Shelley Hitz, author, co-host of the Kingdom Writers podcast, and co-founder of the Christian Book Academy, is sharing how you can audit your book marketing and make sure you’re on track with what God wants you to do with the message He gave you.
Launching your first book this year? Start pitching to guest on podcasts sooner rather than later!
My friend Rebecca George, host of the Radical Radiance podcast, and author of two books now is here to take us behind the scenes of her first book launch when she started pitching podcasts LONG before her traditional publisher's PR started.
Today’s episode is actually part of a longer two-part conversation I had with Rebecca on epi...
Attending a Writers Conference this year? It's the best opportunity to pitch your book idea to a traditional publisher or literary agent.
My guest today is Barb Roose, publishing agent at Books and Such, and she's sharing the top four features that agents look for in a book proposal and tips to ease your anxiety as you prepare for your 15-minute publishing appointment at a conference.
If you're like me and want to write a book that serves your business clients, I can't wait for you to hear this today’s conversation with my new friend, Jodi Brandon.
Jodi is author of Write. Publish. Market: From Idea to Published Book: The Entrepreneur's Blueprint. She’s also a book publishing coach, an editor, and host of the Write Publish Market podcast.
You'll hear her share the difference in writing a book t...
Memorial Day brings a time to remember those who gave the ultimate sacrifice for our country. But how can we pray and support those wives left behind not to mention those with active duty spouses all year long?
My friend, Kristi Woods, author of 101 Prayers for Military Wives, is here to help us!
Kristi shares practical ways we can help support and pray for military families in our community, and of course, how she is marketing her b...
Looking for ways to take a break from your normal podcasting pace and beat the heat this summer? Also want to keep building your platform and marketing your book? This episode is for you!
Related Episodes/Playlists:
Setting Goals as Host and Guest #152
Episode Content to Meet Your Goals #153
Downloads vs. Listens (Which is more important?) #156
An overview of the PodMatch service #131
Summer is fast upon us. Time to make plans for whether you continue your current schedule of hosting or guesting, change things up a bit, or a take a much-needed break.
Today's conversation is from my friend Amy Debrucque’s podcast, Life on Purpose. She invited me to be her guest to talk about savoring summer as a podcaster with ideas for repurposing content, airing solo episodes and even collaborating with other podc...
Hopping on quick to let you know I'm taking a break from releasing new podcast episodes.
Now, unlike Ross and Rachel's break, We WILL be back together soon and I can't wait for you to hear my new episodes and conversations to help you reach new readers one podcast at a time.
See you May 9!
☑️ START YOUR AUTHOR PODCAST CHECKLIST
FAVE PODCASTING RESOURCES:
No time to market your books, or build and nurture relationships with your target readers on social media? I know, you may have a love/hate relationship with social media. Me too. If you're sticking with social to market your books, are you using it to connect with new readers, nurture existing ones, or simply to numb out?
Let's get real today about the time we're spending there.
Does the thought of hosting an interview podcast overwhelm you? Who has time for that when you’re writing and marketing books?
But you DO want to collaborate with fellow authors so maybe a seasonal interview podcast is just what you need.
My friend Nadine Mullings returns as a guest to share all the nuts and bolts of planning, recording, and marketing her Women Faith + Business seasonal podcast. The best part? It gives her plenty of...
Ever feel like you're drowning in the endless cycle of creating content when all you really want to do is hide out and write your book?
Whether you are hosting a podcast today or wondering if you have time for that commitment, I can’t wait for you to meet my guest, Mandy Pallock. Mandy hosts the seasonal podcast called Presently Engaged, and is the author of The Question Habit: The art of building resilient relationships with ...
As an author podcaster, your goal is to serve your listeners well, invite them to join your email list, and to buy your book long before and long after it releases.
So how do you measure success on your podcast? You might be surprised to learn that download numbers are only a vanity metric of podcasting. They feel good, but they're not telling you the whole story.
So let’s talk about the importance of the consumption rate, and h...
Don’t let money hold you back from hosting or guesting on podcasts.
I want you to Go GET’M this year with the right podcasting Goals, Episodes, Time, and Money.
In part 4, our series finale, let’s talk about the money you do (and don’t) need as an author to podcast as a host and guest.
RELATED EPISODES:
Set and Measure Your Podcasting Goals (part 1)
Episode Content to Meet Your Goals (part 2)
Time & Timing to Meet Goals (part 3)
Putting off podcasting (as a host or guest) because you don’t have time, or it’s just not the right time to keep it going?
I want you to Go GET’M this year with the right podcasting Goals, Episodes, Time, and Money.
In part 3 of our series, let’s talk about how to best spend your time (and timing) as an author who podcasts as a host or guest.
RELATED EPISODES:
What should your episodes be about as a host and guest? It all starts with your author goals.
I want you to Go GET’M this year with the right podcasting Goals, Episodes, Time, and Money.
In part 2 of our series, let’s talk about your Episodes as a host and guest to make sure your content aligns with your podcasting goals.
RELATED EPISODES:
Set and Measure Your Podcasting Goals (part 1)
Time & Timing to Meet Goals (part 3)
☑️ STA...
Without clear author goals for hosting and guesting on podcasts, you might as well be throwing spaghetti at the wall and praying something sticks.
I want you to Go GET’M this year with the right podcasting Goals, Episodes, Time, and Money.
In part 1 of our series, let’s talk about your four main author podcasting goals and how to measure them.
RELATED EPISODES:
Episode Content to Meet Your Goals (part 2)
Let's kick off a new series to help you Go GET'M with podcasting this year as a host and guest.
☑️ START YOUR AUTHOR PODCAST CHECKLIST
FAVE PODCASTING RESOURCES:
🎙️ Microphone
🎧 Hosting (Buzzsprout)
🖥️ Recording/Editing (Descript)
📣 PodMatch (connecting hosts and guests)
LET'S CONNECT:
IG/Threads
Linkedin
Note: affiliate links may be included. I only shar...
Today my sweet friend Julie Sunne, author of Sometimes I Forget: 60 Reminders of Hope for Your Hard Days is here.
She's sharing:
--- her journey as a first-time traditionally published author
--- how to persevere but not run ahead of God
--- how guesting on podcasts is helping her market her book
Julie’s book:
Sometimes I Forget
Julie’s website
I’m excited to be joined today by my sweet friend, Kristin Faith Evans, who is a Licensed Master Social Worker, a special needs mom like me, and co-author with her husband Todd of the book How to Build a Thriving Marriage as You Care for Children with Disabilities.
Kristin shares:
--- Her journey to traditional publishing
--- Why podcast guesting works best for her
--- Her advice on not overcommitting during your book launch...
Today I’m joined by my new friend April O’Leary, host of the I’m Booked podcast and founder of O’Leary Publishing. She shares about:
--- How O’Leary Publishing supports nonfiction authors
--- How soon she recommends authors start building their audiences
--- What’s working well (including podcasting) for authors to market their books
Who Me, An Author? book
O’Leary Publishing
I’m Booked Podcast
☑️ S...
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