What if the secret to a more powerful author brand isn’t working harder… but thinking more like a storyteller?
If you’ve ever felt your nonfiction writing or marketing could use more spark, this episode will open your eyes. USA Today bestselling author, psychologist, and writing mentor Anne Bartolucci, PhD, reveals how fiction techniques can transform the way readers experience your message.
Anne shows you how mythic beats, character arcs, and narrative flow don't belong only in novels. They can make your nonfiction more engaging, more memorable, and far more marketable. If you want your book to stand out and your marketing to stick, this conversation is your guide.
You’ll hear how to use storytelling to move past self-sabotage, own your voice, and create content that feels irresistible to the people you want to reach.
Here’s a taste of what you’ll discover:
• Why story-driven nonfiction pulls readers in faster than facts.
Narrative momentum makes your message stick and your expertise unforgettable.
• How mythic and fairy-tale structure reshape your nonfiction.
Once you see these patterns, you’ll never outline a book the same way again.
• How to turn setbacks into storytelling fuel.
Reframing obstacles keeps you moving and makes your message more relatable.
• How fiction techniques upgrade your marketing.
Add hooks, emotion, and narrative so every piece of content feels irresistible.
• Why writing alone slows you down.
Discover how critique partners and masterminds boost clarity, confidence, and creativity.
If you want your nonfiction book to make a bigger impact — and you’re curious how story structure can help you get there — this episode will change the way you write and market your id
Press play and step into a new way of thinking about your book.
Here's how to connect with Anne:
Free Values-Based Goal-Setting for Writers workshop
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When Visibility Feels Hard, Podcast Guesting Changes the Game
If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors.
Podcast Connections gets you in front of the audiences who need your message and your expertise.
Contact them at PodcastConnections.co
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I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
Dateline NBC
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