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November 10, 2025 49 mins

This week on Bound & Determined, we're breaking down the process of book and brand creation and how you can write a book even if you don't deem yourself a writer.

My favorite quote from the episode, and a concept we dive deep into, is when Mike shared: 

"All the good stuff reveals itself on the field of play."

Tune in to see what we mean!

Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create impact with their ideas and get their message heard.

Mike's refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike's clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post.

Mike is the author of the Wall Street Journal & USA Today best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

He has spoken at industry leading events, including Social Media Marketing World, Tribe Conference, and Podcast Movement. 

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