Brand Builders Lab with Suz Chadwick

Brand Builders Lab with Suz Chadwick

If you want to be bolder to stand out in the crowd, then this podcast is for you!! Every week I’ll share all things building a bold Business & Brand, learning to nail your Marketing & Sales and getting out of your own way - yep we talk mindset too. I’m your host Suz Chadwick, business & mindset coach to female lead small business owners, author, speaker and your new business bestie! If you want more help to build your business then check out our freebies at www.suzchadwick.com/freebies or signature group coaching program the Bold Business Academy at www.suzchadwick.com/bba

Episodes

October 6, 2025 29 mins
What You'll Learn in This Episode:
  • Why you need to make time (not find time) to build your coaching business alongside your current services
  • The essential method you need before selling coaching packages
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Let's be honest, stepping into your content era isn't something that an option these days. If you're a business owner, then it just part and parcel of building your brand, community and clients. 

About the Guest: Rom's been a full-time content creator for three years. She went from hating her corporate job to building a creator business that includes ...

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September 30, 2025 9 mins

BONUS EPSIODE - this was an epsiode that I recorded and shared on my substack that I thought I would drop here as  a bonus!   But the question I'm asking myself and I'm asking you - what if you don't need to look outside of yourself, what you know what to do to create the outcomes that you really want?

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I had to share an instagram live that I did this week because it really came from the heart and something I've been thinking about and working with client on as well. 

So enjoy! 

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Is your content actually doing the job you need it to do? In this episode, I'm breaking down the four types of content that will position you as the go-to person in your industry - and they're not the same four things everyone else talks about. These content types will help you build authority, tell your story, and convert followers into clients.

Key Points:
    Read more
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Today we're getting bold! We talked about playing small last week and this week we're diving into what it looks like to be Audacious!

What You'll Learn:
  • How to become more audacious in your business
  • The power of mindset audits and thought work
  • <...
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I did my first Lattes & Lives this week - after such a long time.

If you've been around my world for a while, I used to go live on Intagrams a lot and I would make those epsiodes into podcast episodes, but recently it's not something I've been doing! 

So we're back and today I'm doing a little confession....and hopefully it's helpful for you! 

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Check out my latestly workshop - Content to Clients where I share with ...

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Today we're diving into one of my favourite topics - SALES!

What You'll Learn:
  • The 4 essential elements to increase sales in your business (using the SALE framework)
  • Why having a clear sales strategy is non-negotiable for business success
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I can't wait to share today's epsiode with you, because it's a juicy one!  Today I'm chatting with Zara Jarvis - the Senior Social Media Specialist at The Digital Picnic, where she leads strategic campaigns for major clients and oversees organic social media and partnerships. With a non-traditional marketing background that includes owning a music studio business and working a...

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Ready to build you personal brand in a simple and structured way? I got you!

What You'll Learn:
  • How to create a clear brand umbrella that organises your entire messaging hierarchy
  • Why speci...
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🔥Access the FREE 7-figure Brand Blueprint Mini Course - https://www.suzchadwick.com/7fbb

Feeling burnt out by the content creation hamster wheel? You're not alone. In this episode, I get real about my own content struggles and share my game-changing approach to creating content you'll actually love making. I break down exactly how to find your content flow, build genuine brand authority, an...

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Grab my new FREE Mini Course - 7-figure Brand Blueprint

 

If you're struggling with confidence in your business, I'm willing to bet it's actually a clarity problem. In this episode, I'm breaking down the clarity to confidence gap that I see with 9 out of 10 women I coach - and exactly how to bridge it so you ca...

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This week on the podcast we're talking about how to think about client attraction right now - and we're going to have an honest conversation about this! 

What You'll Learn:

  • Why the "you don't have to do an...
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In this episode, I discuss the shift from pain point marketing to positive, desire-based messaging. I explain how focusing on what's possible, using empowering language, and presenting growth opportunities can help you attract empowered, action-taking clients.

I also share practical examples for business coaches and nutritionists, and provide frameworks and strategies for updating your messaging to align with your dream clients.

La...

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In today's episode, I'll discuss incremental innovation and its importance in building a successful brand.

As we approach the end of the financial year, I've been reconsidering my business's trajectory and focusing on innovative strategies.

As business owners, we must continually ask ourselves how we can innovate. By doing so, we ensure long-term growth and relevance in a rapidly evolving market. Join me in exploring these strategi...

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In this episode, I sat down with the incredible Chris Do—creative genius, brand builder, and all-around deep thinker—where we dove into what personal branding really means today (especially with AI in the mix).

 

Chris shares how his own personal brand journey started, how he found inspiration in the bold and brilliant Aaron Draplin, and what it really takes to build a brand that’s rooted in you. We talked about how authenticity is...

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Today, we're diving into the three key things you need to build if you're looking to scale your impact. We've touched on different elements in past episodes, and now it's time to go deeper into these three core areas.   I'll be sharing key strategies for advanced business owners, emphasising the importance of combining brand building, demand creation, and efficient delivery to achieve greater profitability and freedom. How to crea...

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In this episode, we tackle the common pitfall of overthinking that can paralyse content creation and business growth.   I share practical strategies to shift from a scarcity mindset to a service-oriented, creative approach. By dedicating focused time to resolve business issues and adopting an abundant mindset, you can enhance your business operations and create impactful, valuable content.   Highlighting the importance of giving g...

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Building Unshakeable Confidence for Your Personal Brand   Welcome back to the Brand Builders Lab podcast!   This week, we're diving into how to build your confidence to show up more online. Whether you're seasoned in your field but new to the online space, or just looking to increase your impact and reach, I'm sharing four key strategies to help you overcome the fears of being visible and judged.   I'll also discuss how to practic...

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In this episode, I discuss the importance of being clear on what you want to be known for in building a brand. I highlight the benefits of having a branded method, including how it helps clarify your process and makes your brand more memorable.   I share examples of how branded methods like my 'scalable impact method' can attract clients and create strong associations with your brand, as seen with various creators and coaches on so...

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