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July 23, 2024 32 mins

Welcome to the Branding Beyond Business Podcast! 

In this session, Colson and I unpack the art of authentic sales and the power of offering value. We shatter the negative beliefs about sales and dive into the importance of building genuine relationships. We discuss the shift from cold calling to genuine content creation and how to effectively utilize social media for sales. Our A.I.D.I.N.C. process focuses on rapport-building, problem investigation, and value demonstration, leading to successful negotiations without high-pressure tactics. 

Join us in redefining the sales process with empathy, authenticity, and value-centered approach. 
Check out our website for more resources, and remember, it's all about helping, not just selling. 

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Linkedin: ➡︎ https://www.linkedin.com/in/%F0%9F%91%8B%F0%9F%8F%BEjohn-mediana-40966b19/ 

If you want my company, Executive Brand Growth to Build & Launch your Profitable Podcast visit: https://www.executivebrandgrowth.com/podcast-service

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