Brandwidth On Demand

Brandwidth On Demand

Every episode, radio's top hosts, PD's and media thought leaders share tips, tools, and tradecraft secrets on remaining relevant in our ever-evolving mediascape. Hosted by veteran manager and 2nd generation broadcaster David Martin and recovering radio programmer and author of "Brandwidth, America's Digital Branding Coach " Kipper McGee.


December 1, 2022 20 min

This time, we talk to the morning hosts who are about "Real Life, Real Cleveland", as Bill & Morgan of the Q104 Morning Show join us.

Bill Ryan is a Northeast Ohio native and Kent State grad who is now on his second stint with Q104. He was originally part of the team from the mid-’90s to the turn of the century. In between, among other things, he produced the national JohnJay and Rich show, which we featured in season on...

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In times of uncertainty and change, who better to ask that a bona fide Radio Hall of Famer?

Lon Helton our guest is perhaps best known to listeners nationwide as the longtime host of one of Radio’s most popular radio shows Country Countdown USA with LON HELTON. This true Nashville Insider is well-known by all the Stars who keep him on speed dial!

In his spare time, Lon is also the Publisher of Country Aircheck, and is also Editor of...

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Whether you’re considering moving your show to a new station, joining a media team, or trying to coach one as a Brand Manager/PD, this episode is for you!

Earlier this year, radio morning star Holly O’Conner experienced It’s the end of one era…and the start of a new one.

After stops in Ohio, Panama City, and a couple of stints in Tampa, she and co-host Miguel Fuller left mornings after seven years at Cox Radio’s Hot 101.5, and segued...

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Nothing brings radio to life like 'theater of the mind'. Yet the Art of Storytelling is often overlooked by radio and podcast hosts.

In this episode, Canada's leading talk host JERRY AGAR (based at CFRB NewsTalk 1010 in Toronto) shares some of the lessons learned after doing both music radio morning shows and years of talk radio including stints at Chicago powerhouses WLS and WGN, along with WABC/New York and others.

Key ...

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EVERY radio brand could benefit from having its own STEPHANIE SIDELA!

As Executive Producer for the Award-Winning MERCEDES IN THE MORNING SHOW on Mix 94.1 in Las Vegas, Steph is not just any large market superstar.

Before moving to Vegas, she was at 96.5 WTIC in Hartford, handling the Craig and Company show with Gary Craig and Christine Lee. This was followed by a great stint with iHeart/San Diego.

Being in Vegas, she’s exceptional...

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When it comes to morning radio, few do it as well as Dwyer and Michaels, based at 97X, WXLP in the Quad Cities.

Now their show is heard on an ever-increasing "Family of Stations", as well as their popular Podcast, Web page (which gets over 15,000 unique visitors each month) and Social Media accounts.

  • Twitter - @2Dorks
  • Facebook - @2Dorks
  • Instagram - @2Dorks
  • YouTube - Dwyer and-Michaels

  • Key Takeaways YOU WON'T WANT ...

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    This time, we get the UNTOLD STORY of “Sex Drugs & Rock 'n Roll” from the vantage of one who witnessed the era from the 70s to the early 90’s.

    When it comes to radio, Dwight Douglas is a name you should know! After working on the PBS TV show Mister Rogers Neighborhood, he joined the American Broadcasting Companies (ABC) as they were developing their FM properties.

    Dwight then moved to Atlanta to join the largest radio consu...

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    Bert Weiss was born in Dallas, Texas. Starting small, the host spent a decade as a sidekick on different radio shows like “Kidd Kraddock.” After spending a decade as a sidekick, Bert moved to Atlanta and met Brian Phillips, who helped him start a new radio station on a new signal, Q100, and "The BERT SHOW" was born!

     Ironically, morning radio found Bert Weiss, not vice versa. Initially, Bert wanted to be a sportscaster. Duri...

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    When it comes to winning radio stations, few compare to Chuck Knight. Those who know him consider him the Master of All Formats.

    Chuck's a 9-time Marconi Award winner, was named one of Radio Inks Best programmers 7 times, and has an impressive roster of other awards.

    He’s perhaps best known for his 11-year stretch at Philly AC “B101” WBEB, teaming with the legendary Jerry Lee. Earlier, He programmed CHR at Saga’s Q102, Des Moin...

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    Jon Zellner serves as the President of Programming Operations for IHeartMedia’s National Programming Group. In this role, Jon oversees the division’s operations, covering 850 local radio station brands in 150 markets.

    Jon’s been recognized by Billboard, Radio Ink, FMQB and other industry publications as Operations Manager and Program Director of the Year…and has served on the Board of Governors for the Children’s Miracle Network an...

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    As a morning show, “Two Men and a Mom” says a LOT…but not EVERYTHING about Ralieigh’s MIX 101-5 morning show. We share their bio’s and other links in the Show Notes, but get right to the good stuff, Brandwidth on Demand proudly welcomes Kyle Smelser, Bryan Lord, and Sarah KingMIX 101-5’s Two Men and a Mom!

    Key Points You Won't Want to Miss:

    (03:19) The key to ANY great show is team chemistry. Hear how this team generated theirs ...

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    Lisa Dent has long been a significant and well-known presence in Chicago radio. She’s best known for her long run as morning host at WUSN 99.5-FM (US99), which garnered her a trophy case full of awards including Major Market Morning Show of the Year and induction into the prestigious Country Radio Hall of Fame. But as you’ll hear, her dream station was always “Chicago’s Very Own” WGN.

    A native of Rockford, Lisa began her radio caree...

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    When it comes to radio innovation and turnarounds, there are few in the industry that can match JOHN SEBASTIAN. His name has become synonymous with turning around radio stations that are in dire competitive situations. He holds records for some of the best ratings turnarounds in history for every format that matters, and John has been acknowledged as an innovator, and at times a contrarian when it comes to radio programming.

    John re...

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    Who in radio DOESN'T want to earn more income? One way for professional announcers is to use your voice.

    Lesley Bailey is an award-winning Casting Director, Voiceover Coach, Demo Producer, and Consultant who comes as a highly recommended Voice-Over coach in the inner circles of the industry.

    Now as head of VOICEOVER GURUS, Lesley helps voice actors bring out the magic while casting voice sessions for brands like AT&T, BMW,...

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    SKIP MAHAFFEY is nationally known as one of America’s top Country Radio Air Personalities. His CMA and Billboard Award-Winning Skip Show” has been a listener magnet for decades, winning in markets from Tulsa to Phoenix, St. Louis to San Diego, Los Angeles, Tampa, and Dallas. Since 2016, Skip has been the morning co-host of K-LOVE, America’s largest Christian Music radio network teaming with Amy Baumann for the Skip and Amy Show, n...

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    Brian Wright is a radio veteran who has successfully served many companies as Program Director, Operations Manager, and VP of programming. He now heads his own firm, the Wright Media Group, where he has focused on building alliances with scores of stations in the US & Canada. He has found that talent coaching remains of premium importance, but points out that taking certain actions NOW can be the key to radio's ratings and ...

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    Harry Lyles is an accomplished multi-format programmer and is widely recognized as the foremost expert in all forms of Hip Hop, R&B, Rhythmic, Rhythmic AC and Gospel.

    As president of Lyles Media, Harry has been the programming partner for some of the most prominent broadcasting and media companies in the business. He’s well known for positioning companies for expansion and rapid development while helping broadcasters understand...

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    Sean Ross is an undisputed industry expert on the music and format landscape—market strategy, the evolution of formats, and the evolution of radio programming in a world of audio choices.

    He’s programmed at the station level and worked in A&R for the recording industry. A longtime journalist coving the radio industry for Billboard, Radio & Records and others he now publishes the influential Ross on Radio column while servin...

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    If you're not familiar with the name 'Annaliese', stay tuned!

    Annaliese Lemieux-Kaplan has just recently joined co-host Cash at top-rated country station, 97.3 The Eagle, in the Norfolk/Virginia Beach/Newport News market (#45).

    Previously, she served as morning co-host and Music Director at WQMZ Z95 in Charlottesville VA, and Afternoons at WXZO/The New Hot 96.7 in Burlington VT.

    In addition to radio, Annaliese has run her...

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    Radio can be challenging enough in any town, but hosting a top morning show when your market is in the shadow of a Top 15 market adds a whole new level of competition.

    That's where KELLY & WOOD come WIN! Based at Leighton Broadcasting's WILD COUNTRY 99. Kelly Jordan has been in mornings for a while, but Matt Wood is a recent addition, from his 'other job' as Sports Director for the cluster.

    In this episode...

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